Pipedrive vs Aidu
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Pipedrive starts at $24/mo and Aidu starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Visual pipeline
- AI Sales Assistant
- Workflow automation
- Email sync
- Sales reporting
- Prioritized daily pipeline
- Automatic follow-up emails
- CRM field updates
- Deal risk alerts
- Meeting preparation
| Feature | Pipedrive | Aidu |
|---|---|---|
| Best for | Visual pipeline CRM for small sales teams with AI assistant | AI sales assistant inside Outlook that plans the day and does CRM admin |
| Category | Sales | Sales |
| Pricing model | Free trial | Paid |
| Starting price | $24/mo | See pricing page |
| Free plan | No, 14-day trial | No |
| Made by | Pipedrive | Aidu |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Pipedrive starts at $24/mo and Aidu starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Lite
$24/mo
- Per seat
- Lead and deal management
- Customizable pipelines
Growth
$49/mo
- Per seat
- Email sync and automations
- Meeting scheduling
Premium
$79/mo
- Per seat
- Revenue forecasts
- Lead routing
Ultimate
$99/mo
- Per seat
- Advanced permissions
- Phone support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Pipedrive
- Very easy to use
- Clear pipeline view
- Affordable entry plan
- Key features are paid add-ons
- Reporting is limited on low tiers
Aidu
- Works inside Outlook, no new app
- Writes CRM updates for reps
- SOC 2 and ISO 27001 certified
- Built around Outlook and HubSpot
- No public prices
- Demo call needed for team setup
Which one should you choose?
Choose Pipedrive if you want:
- Very easy to use
- Clear pipeline view
- Affordable entry plan
Watch out: key features are paid add-ons.
Choose Aidu if you want:
- Works inside Outlook, no new app
- Writes CRM updates for reps
- SOC 2 and ISO 27001 certified
Watch out: built around outlook and hubspot.
Pipedrive vs Aidu FAQ
What is the difference between Pipedrive and Aidu?
Pipedrive: Visual pipeline CRM for small sales teams with AI assistant. Aidu: AI sales assistant inside Outlook that plans the day and does CRM admin. Both are sales tools.
Is Pipedrive or Aidu cheaper?
Pipedrive starts at $24/mo and Aidu starts at See pricing page. Check both pricing pages for current plans.
Do Pipedrive and Aidu have free plans?
Pipedrive: No, 14-day trial. Aidu: No.
Who makes Pipedrive?
Pipedrive is made by Pipedrive, based in United States.
Who makes Aidu?
Aidu is made by Aidu.
Which should I choose, Pipedrive or Aidu?
Choose Pipedrive if you value very easy to use and clear pipeline view. Choose Aidu if you value works inside outlook, no new app and writes crm updates for reps.