kitio.aiHubSpot Sales Hub vs folk
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HubSpot Sales Hub has the lower starting price: about $20 a month, against $30 for folk.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Deal pipelines
- Sequences
- Breeze prospecting agent
- Calling and meetings
- Forecasting
- One-click contact capture
- Email sync
- Pipelines
- AI follow-up drafts
- Email sequences
| Feature | HubSpot Sales Hub | folk |
|---|---|---|
| Best for | CRM sales tools with Breeze AI prospecting agents | Relationship CRM with LinkedIn capture and AI follow-ups |
| Category | Sales | Sales |
| Pricing model | Freemium | Free trial |
| Starting price | $20/mo | $30/mo |
| Free plan | Yes | No, 14-day trial |
| Made by | HubSpot | folk |
| Based in | United States | France |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
HubSpot Sales Hub has the lower starting price: about $20 a month, against $30 for folk.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Free CRM and sales tools
- Email tracking and meetings
Starter
$20/mo
- Per seat
- Sales automation basics
- Remove HubSpot branding
Professional
$100/mo
- Per seat
- Sequences and forecasting
- Advanced pipeline automation
Enterprise
$150/mo
- Per seat, billed annually
- Advanced permissions
- Custom objects
3 plans
Standard
$30/mo
- Per member
- Pipelines and email campaigns
- 500 enrichments per month
- AI assistants and magic fields
Premium
$60/mo
- Per member
- Custom objects and deals
- Email sequences and dashboards
- API access
Enterprise
From $100/member/mo
- Custom limits
- Group-level permissions
- Dedicated account manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
HubSpot Sales Hub
- Easy to adopt
- Free CRM to start
- Sales and marketing data together
- Professional tier is a big jump
- Onboarding fees on higher plans
folk
- Quick to set up
- Good LinkedIn workflow
- Clean interface
- Limited reporting
- Not built for large teams
Which one should you choose?
Choose HubSpot Sales Hub if you want:
- Easy to adopt
- Free CRM to start
- Sales and marketing data together
Watch out: professional tier is a big jump.
Choose folk if you want:
- Quick to set up
- Good LinkedIn workflow
- Clean interface
Watch out: limited reporting.
HubSpot Sales Hub vs folk FAQ
What is the difference between HubSpot Sales Hub and folk?
HubSpot Sales Hub: CRM sales tools with Breeze AI prospecting agents. folk: Relationship CRM with LinkedIn capture and AI follow-ups. Both are sales tools.
Is HubSpot Sales Hub or folk cheaper?
HubSpot Sales Hub has the lower starting price: about $20 a month, against $30 for folk.
Do HubSpot Sales Hub and folk have free plans?
HubSpot Sales Hub: Yes. folk: No, 14-day trial.
Who makes HubSpot Sales Hub?
HubSpot Sales Hub is made by HubSpot, based in United States.
Who makes folk?
folk is made by folk, based in France.
Which should I choose, HubSpot Sales Hub or folk?
Choose HubSpot Sales Hub if you value easy to adopt and free crm to start. Choose folk if you value quick to set up and good linkedin workflow.