kitio.aiZendesk vs Gladly
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Zendesk starts at $25/mo and Gladly starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Omnichannel ticketing
- Autonomous AI agents
- Agent copilot
- Zendesk QA
- Help center and community
- Lifelong customer conversation
- Gladly AI agent
- Built-in voice
- Commerce integrations
- Agent coaching
| Feature | Zendesk | Gladly |
|---|---|---|
| Best for | Help desk and AI agents for customer and employee service teams | People-centred customer service platform with AI for retail brands |
| Category | Customer support | Customer support |
| Pricing model | Free trial | Paid |
| Starting price | $25/mo | See pricing page |
| Free plan | No, 14-day trial | No |
| Made by | Zendesk | Gladly |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Zendesk starts at $25/mo and Gladly starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Support Team
$25/mo
- Per agent
- Email and ticketing
- Ticket routing
- Prebuilt dashboards
Suite Team
$69/mo
- Per agent
- AI agents
- Knowledge base
- Telephony
Suite Professional
$149/mo
- Per agent
- Admin copilot
- App Builder
- Advanced automation
Enterprise
Contact sales
- Custom workflows
- Advanced compliance
- Sandbox
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Zendesk
- Mature, widely supported ticketing
- Huge app marketplace
- Scales from small teams to enterprise
- Advanced AI costs extra
- Setup can get complex
- Per-agent pricing adds up fast
Gladly
- Native voice alongside digital channels
- Clear customer history
- Designed for retail support
- No free trial on the site
- Less flexible for B2B workflows
- Pricing requires a sales call
Which one should you choose?
Choose Zendesk if you want:
- Mature, widely supported ticketing
- Huge app marketplace
- Scales from small teams to enterprise
Watch out: advanced ai costs extra.
Choose Gladly if you want:
- Native voice alongside digital channels
- Clear customer history
- Designed for retail support
Watch out: no free trial on the site.
Zendesk vs Gladly FAQ
What is the difference between Zendesk and Gladly?
Zendesk: Help desk and AI agents for customer and employee service teams. Gladly: People-centred customer service platform with AI for retail brands. Both are customer support tools.
Is Zendesk or Gladly cheaper?
Zendesk starts at $25/mo and Gladly starts at See pricing page. Check both pricing pages for current plans.
Do Zendesk and Gladly have free plans?
Zendesk: No, 14-day trial. Gladly: No.
Who makes Zendesk?
Zendesk is made by Zendesk, based in United States.
Who makes Gladly?
Gladly is made by Gladly, based in United States.
Which should I choose, Zendesk or Gladly?
Choose Zendesk if you value mature, widely supported ticketing and huge app marketplace. Choose Gladly if you value native voice alongside digital channels and clear customer history.