kitio.aiZendesk vs HubSpot Service Hub
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Zendesk.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Omnichannel ticketing
- Autonomous AI agents
- Agent copilot
- Zendesk QA
- Help center and community
- Ticketing help desk
- Breeze customer agent
- Knowledge base
- Customer portal
- Feedback surveys
| Feature | Zendesk | HubSpot Service Hub |
|---|---|---|
| Best for | Help desk and AI agents for customer and employee service teams | Help desk on HubSpot's CRM with an AI customer agent |
| Category | Customer support | Customer support |
| Pricing model | Free trial | Freemium |
| Starting price | $25/mo | $20/mo |
| Free plan | No, 14-day trial | Yes |
| Made by | Zendesk | HubSpot |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Pricing compared
HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Zendesk.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Support Team
$25/mo
- Per agent
- Email and ticketing
- Ticket routing
- Prebuilt dashboards
Suite Team
$69/mo
- Per agent
- AI agents
- Knowledge base
- Telephony
Suite Professional
$149/mo
- Per agent
- Admin copilot
- App Builder
- Advanced automation
Enterprise
Contact sales
- Custom workflows
- Advanced compliance
- Sandbox
4 plans
Free
Free
- Free help desk and ticketing tools
- Live chat and shared inbox
Starter
$20/mo
- Per seat
- Help desk and ticket automation
- Remove HubSpot branding
Professional
$100/mo
- Per seat
- Customer portal and knowledge base
- Feedback surveys and SLAs
Enterprise
$150/mo
- Per seat, billed annually
- Advanced permissions and custom objects
- Skill-based routing
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Zendesk
- Mature, widely supported ticketing
- Huge app marketplace
- Scales from small teams to enterprise
- Advanced AI costs extra
- Setup can get complex
- Per-agent pricing adds up fast
HubSpot Service Hub
- Shares data with HubSpot marketing and sales
- Free tools to start
- Easy for non-technical teams
- Advanced features need costly tiers
- Less depth than dedicated desks
- AI credits are limited per plan
Which one should you choose?
Choose Zendesk if you want:
- Mature, widely supported ticketing
- Huge app marketplace
- Scales from small teams to enterprise
Watch out: advanced ai costs extra.
Choose HubSpot Service Hub if you want:
- Shares data with HubSpot marketing and sales
- Free tools to start
- Easy for non-technical teams
Watch out: advanced features need costly tiers.
Zendesk vs HubSpot Service Hub FAQ
What is the difference between Zendesk and HubSpot Service Hub?
Zendesk: Help desk and AI agents for customer and employee service teams. HubSpot Service Hub: Help desk on HubSpot's CRM with an AI customer agent. Both are customer support tools.
Is Zendesk or HubSpot Service Hub cheaper?
HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Zendesk.
Do Zendesk and HubSpot Service Hub have free plans?
Zendesk: No, 14-day trial. HubSpot Service Hub: Yes.
Who makes Zendesk?
Zendesk is made by Zendesk, based in United States.
Who makes HubSpot Service Hub?
HubSpot Service Hub is made by HubSpot, based in United States.
Which should I choose, Zendesk or HubSpot Service Hub?
Choose Zendesk if you value mature, widely supported ticketing and huge app marketplace. Choose HubSpot Service Hub if you value shares data with hubspot marketing and sales and free tools to start.