kitio.aiSalesforce Service Cloud vs Mava
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Salesforce Service Cloud has the lower starting price: about $25 a month, against $39 for Mava.
Salesforce customer service platform with Agentforce AI agents
Free trial · $25/moAt a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Case management
- Agentforce AI agents
- Omnichannel routing
- Knowledge base
- Service analytics
- Shared support inbox
- AI support agent
- Discord, Telegram and Slack channels
- Web chat widget
- Support analytics
- REST API and webhooks
| Feature | Salesforce Service Cloud | Mava |
|---|---|---|
| Best for | Salesforce customer service platform with Agentforce AI agents | AI support inbox for Discord, Telegram, Slack, email and web chat |
| Category | Customer support | Customer support |
| Pricing model | Free trial | Freemium |
| Starting price | $25/mo | $39/mo |
| Free plan | No, trial available | Yes |
| Made by | Salesforce | Mava |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Salesforce Service Cloud has the lower starting price: about $25 a month, against $39 for Mava.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Starter Suite
$25/mo
- Per user
- Case management
- Email and knowledge base
Pro Suite
$100/mo
- Per user, billed annually
- Service automation
- Omni-channel routing
Enterprise
$175/mo
- Per user, billed annually
- Advanced case workflows
- Customizable service console
Unlimited
$350/mo
- Per user, billed annually
- Premier support
- Full sandbox
Agentforce Max Edition
$550/mo
- Per user, starting price
- Agentforce add-on included
- 2.75M Flex Credits per org/year
5 plans
Free
Free
- 30 support requests per month
- 1 seat
- All channels
- 2 AI training sources
Founder
$39/mo
- Per workspace
- 100 support requests per month
- 3 seats
- 14-day free trial
Growth
$99/mo
- Per workspace
- 500 support requests per month
- Unlimited seats
Scale
$199/mo
- Per workspace
- 2,000 support requests per month
- Multilingual AI bot
Enterprise
$599/mo
- Per workspace
- 10,000 support requests per month
- Rule and time-based automations
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Salesforce Service Cloud
- Native link to Salesforce CRM data
- Highly customisable
- Huge partner ecosystem
- Expensive per user
- Needs admins or consultants
- AI usage billed separately
Mava
- Strong fit for community-based support
- Free plan with all channels
- Unlimited seats from Growth
- Free plan capped at 30 requests a month
- Multilingual AI starts at Scale
- Overages tied to request limits
Which one should you choose?
Choose Salesforce Service Cloud if you want:
- Native link to Salesforce CRM data
- Highly customisable
- Huge partner ecosystem
Watch out: expensive per user.
Choose Mava if you want:
- Strong fit for community-based support
- Free plan with all channels
- Unlimited seats from Growth
Watch out: free plan capped at 30 requests a month.
Salesforce Service Cloud vs Mava FAQ
What is the difference between Salesforce Service Cloud and Mava?
Salesforce Service Cloud: Salesforce customer service platform with Agentforce AI agents. Mava: AI support inbox for Discord, Telegram, Slack, email and web chat. Both are customer support tools.
Is Salesforce Service Cloud or Mava cheaper?
Salesforce Service Cloud has the lower starting price: about $25 a month, against $39 for Mava.
Do Salesforce Service Cloud and Mava have free plans?
Salesforce Service Cloud: No, trial available. Mava: Yes.
Who makes Salesforce Service Cloud?
Salesforce Service Cloud is made by Salesforce, based in United States.
Who makes Mava?
Mava is made by Mava.
Which should I choose, Salesforce Service Cloud or Mava?
Choose Salesforce Service Cloud if you value native link to salesforce crm data and highly customisable. Choose Mava if you value strong fit for community-based support and free plan with all channels.