kitio.aiSalesforce Service Cloud vs HubSpot Service Hub
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Salesforce Service Cloud.
Salesforce customer service platform with Agentforce AI agents
Free trial · $25/moAt a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Case management
- Agentforce AI agents
- Omnichannel routing
- Knowledge base
- Service analytics
- Ticketing help desk
- Breeze customer agent
- Knowledge base
- Customer portal
- Feedback surveys
| Feature | Salesforce Service Cloud | HubSpot Service Hub |
|---|---|---|
| Best for | Salesforce customer service platform with Agentforce AI agents | Help desk on HubSpot's CRM with an AI customer agent |
| Category | Customer support | Customer support |
| Pricing model | Free trial | Freemium |
| Starting price | $25/mo | $20/mo |
| Free plan | No, trial available | Yes |
| Made by | Salesforce | HubSpot |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: Knowledge base.
Pricing compared
HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Salesforce Service Cloud.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Starter Suite
$25/mo
- Per user
- Case management
- Email and knowledge base
Pro Suite
$100/mo
- Per user, billed annually
- Service automation
- Omni-channel routing
Enterprise
$175/mo
- Per user, billed annually
- Advanced case workflows
- Customizable service console
Unlimited
$350/mo
- Per user, billed annually
- Premier support
- Full sandbox
Agentforce Max Edition
$550/mo
- Per user, starting price
- Agentforce add-on included
- 2.75M Flex Credits per org/year
4 plans
Free
Free
- Free help desk and ticketing tools
- Live chat and shared inbox
Starter
$20/mo
- Per seat
- Help desk and ticket automation
- Remove HubSpot branding
Professional
$100/mo
- Per seat
- Customer portal and knowledge base
- Feedback surveys and SLAs
Enterprise
$150/mo
- Per seat, billed annually
- Advanced permissions and custom objects
- Skill-based routing
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Salesforce Service Cloud
- Native link to Salesforce CRM data
- Highly customisable
- Huge partner ecosystem
- Expensive per user
- Needs admins or consultants
- AI usage billed separately
HubSpot Service Hub
- Shares data with HubSpot marketing and sales
- Free tools to start
- Easy for non-technical teams
- Advanced features need costly tiers
- Less depth than dedicated desks
- AI credits are limited per plan
Which one should you choose?
Choose Salesforce Service Cloud if you want:
- Native link to Salesforce CRM data
- Highly customisable
- Huge partner ecosystem
Watch out: expensive per user.
Choose HubSpot Service Hub if you want:
- Shares data with HubSpot marketing and sales
- Free tools to start
- Easy for non-technical teams
Watch out: advanced features need costly tiers.
Salesforce Service Cloud vs HubSpot Service Hub FAQ
What is the difference between Salesforce Service Cloud and HubSpot Service Hub?
Salesforce Service Cloud: Salesforce customer service platform with Agentforce AI agents. HubSpot Service Hub: Help desk on HubSpot's CRM with an AI customer agent. Both are customer support tools.
Is Salesforce Service Cloud or HubSpot Service Hub cheaper?
HubSpot Service Hub has the lower starting price: about $20 a month, against $25 for Salesforce Service Cloud.
Do Salesforce Service Cloud and HubSpot Service Hub have free plans?
Salesforce Service Cloud: No, trial available. HubSpot Service Hub: Yes.
Who makes Salesforce Service Cloud?
Salesforce Service Cloud is made by Salesforce, based in United States.
Who makes HubSpot Service Hub?
HubSpot Service Hub is made by HubSpot, based in United States.
Which should I choose, Salesforce Service Cloud or HubSpot Service Hub?
Choose Salesforce Service Cloud if you value native link to salesforce crm data and highly customisable. Choose HubSpot Service Hub if you value shares data with hubspot marketing and sales and free tools to start.