kitio.aiMailshake vs Outplay
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Mailshake starts at See pricing page and Outplay starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- SHAKEspeare AI email writer
- Automated follow-up sequences
- Email warmup and verification
- Data Finder for prospect emails
- Lead Catcher
- Power dialer
- Multichannel sequences
- AI account research agent
- AI sequence writer
- Sales coaching
- Deal risk alerts
- Power dialer
| Feature | Mailshake | Outplay |
|---|---|---|
| Best for | Cold email and sales engagement platform with an AI email writer | Sales engagement platform with AI research agents and coaching |
| Category | Sales | Sales |
| Pricing model | Paid | Freemium |
| Starting price | See pricing page | See pricing page |
| Free plan | No | Yes |
| Made by | Mailshake | Outplay |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: Power dialer.
Pricing compared
Mailshake starts at See pricing page and Outplay starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free Forever
Free
- Manual email outreach
- Click-to-dial
- 2,000 active prospects a month
Starter
$39/mo billed yearly
- Email outreach
- CRM integrations
- AI sequence writer
Growth
$89/user/mo billed yearly
- Per user
- Email, phone, social and SMS
- Chrome extension
Enterprise
$139/user/mo
- Per user
- Power dialer and voicemail
- Slack integration
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mailshake
- AI drafts sequences quickly
- Unlimited warmup and verification
- Works with any email provider
- Entry plan capped at 1,500 sends a month
- Dialer only on the top plan
- Few sending addresses on lower tiers
Outplay
- Free forever plan for individuals
- Email, phone, social and SMS in one place
- Research agent saves prep time
- Listed prices are for annual billing
- Dialer features need Enterprise
- Per-user pricing adds up
Which one should you choose?
Choose Mailshake if you want:
- AI drafts sequences quickly
- Unlimited warmup and verification
- Works with any email provider
Watch out: entry plan capped at 1,500 sends a month.
Choose Outplay if you want:
- Free forever plan for individuals
- Email, phone, social and SMS in one place
- Research agent saves prep time
Watch out: listed prices are for annual billing.
Mailshake vs Outplay FAQ
What is the difference between Mailshake and Outplay?
Mailshake: Cold email and sales engagement platform with an AI email writer. Outplay: Sales engagement platform with AI research agents and coaching. Both are sales tools.
Is Mailshake or Outplay cheaper?
Mailshake starts at See pricing page and Outplay starts at See pricing page. Check both pricing pages for current plans.
Do Mailshake and Outplay have free plans?
Mailshake: No. Outplay: Yes.
Who makes Mailshake?
Mailshake is made by Mailshake, based in United States.
Who makes Outplay?
Outplay is made by Outplay.
Which should I choose, Mailshake or Outplay?
Choose Mailshake if you value ai drafts sequences quickly and unlimited warmup and verification. Choose Outplay if you value free forever plan for individuals and email, phone, social and sms in one place.