kitio.aiClose vs Attio
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Close has the lower starting price: about $19 a month, against $44 for Attio.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Built-in calling
- Power dialer
- Email and SMS sequences
- AI call summaries
- Pipeline reports
- Automatic record creation
- Custom objects
- Workflow automation
- Ask Attio AI
- Email and calendar sync
| Feature | Close | Attio |
|---|---|---|
| Best for | CRM with built-in calling, SMS and an AI call assistant | Flexible AI-native CRM that builds itself from your data |
| Category | Sales | Sales |
| Pricing model | Free trial | Freemium |
| Starting price | $19/mo | $44/mo |
| Free plan | No, 14-day trial | Yes |
| Made by | Close | Attio |
| Based in | United States | United Kingdom |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Close has the lower starting price: about $19 a month, against $44 for Attio.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Solo
$19/mo
- Per user
- 1 user, up to 10k leads
- 500 AI credits per month
Essentials
$49/mo
- Per user
- Unlimited contacts and leads
- Built-in email, calling and SMS
Growth
$109/mo
- Per user
- Automated workflows
- Power dialer, bulk email
Scale
$149/mo
- Per user
- Role-based permissions
- Predictive dialer
4 plans
Free
Free
- Up to 3 seats
- Real-time contact syncing
- Automatic data enrichment
Plus
$44/mo
- Per user
- Up to 10 seats
- Private lists
- Enhanced email sending
Pro
$99/mo
- Per user
- Unlimited seats
- Call intelligence and sequences
- Advanced reporting
Enterprise
Custom
- Billed annually
- 2,500 credits per user/mo
- Custom quote
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Close
- Strong calling tools
- Fast for high-activity teams
- Simple setup
- Add-ons raise the cost
- Less flexible than larger CRMs
Attio
- Very flexible data model
- Modern, fast interface
- Free plan
- Fewer built-in sales tools
- Price rose in 2026
Which one should you choose?
Choose Close if you want:
- Strong calling tools
- Fast for high-activity teams
- Simple setup
Watch out: add-ons raise the cost.
Choose Attio if you want:
- Very flexible data model
- Modern, fast interface
- Free plan
Watch out: fewer built-in sales tools.
Close vs Attio FAQ
What is the difference between Close and Attio?
Close: CRM with built-in calling, SMS and an AI call assistant. Attio: Flexible AI-native CRM that builds itself from your data. Both are sales tools.
Is Close or Attio cheaper?
Close has the lower starting price: about $19 a month, against $44 for Attio.
Do Close and Attio have free plans?
Close: No, 14-day trial. Attio: Yes.
Who makes Close?
Close is made by Close, based in United States.
Who makes Attio?
Attio is made by Attio, based in United Kingdom.
Which should I choose, Close or Attio?
Choose Close if you value strong calling tools and fast for high-activity teams. Choose Attio if you value very flexible data model and modern, fast interface.