kitio.aiClickFunnels vs Plug&Pay
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. ClickFunnels starts at $97/mo and Plug&Pay starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Drag-and-drop funnel editor
- AI copy tools
- Email marketing and workflows
- Courses and memberships
- A/B testing
- CRM and checkout
- AI website builder
- AI sales copy
- Checkouts and funnels
- Upsells and order bumps
- Affiliate marketing
- Subscription billing
| Feature | ClickFunnels | Plug&Pay |
|---|---|---|
| Best for | Sales funnel builder with email, courses and AI writing tools | Sales funnel and checkout software with an AI website builder |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | $97/mo | See pricing page |
| Free plan | No, 14-day trial | No, trial available |
| Made by | ClickFunnels | Plug&Pay |
| Based in | United States | Netherlands |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
ClickFunnels starts at $97/mo and Plug&Pay starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Launch
$97/mo
- 1 workspace, 2 team members
- 10K contacts
- 1M AI words
Scale
$197/mo
- 5 workspaces, 5 team members
- 75K contacts
- 2M AI words
- API and webhooks
Optimize
$297/mo
- 10 workspaces, 10 team members
- 150K contacts
- 5M AI words
Dominate
$5997/yr
- Billed yearly only
- 20 workspaces
3 plans
Lite
€25/mo billed yearly
- Up to 3 products
- Up to 10 pages
- 1 user
- Integrations and webhooks
Premium
€69/mo billed yearly
- Unlimited products and pages
- Up to 3 users
- Onboarding call
Ultimate
€149/mo billed yearly
- Up to 10 users
- All Premium features
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
ClickFunnels
- Funnels, email and courses in one place
- AI word allowance on every plan
- Large community and training material
- Expensive for small businesses
- No free plan after the trial
- API access only from the Scale plan
Plug&Pay
- Funnels, checkout and billing in one tool
- AI drafts the site and copy
- Built-in affiliate tools
- Lite plan caps products and pages
- Prices listed in euros only
- Aimed mainly at European sellers
Which one should you choose?
Choose ClickFunnels if you want:
- Funnels, email and courses in one place
- AI word allowance on every plan
- Large community and training material
Watch out: expensive for small businesses.
Choose Plug&Pay if you want:
- Funnels, checkout and billing in one tool
- AI drafts the site and copy
- Built-in affiliate tools
Watch out: lite plan caps products and pages.
ClickFunnels vs Plug&Pay FAQ
What is the difference between ClickFunnels and Plug&Pay?
ClickFunnels: Sales funnel builder with email, courses and AI writing tools. Plug&Pay: Sales funnel and checkout software with an AI website builder. Both are marketing tools.
Is ClickFunnels or Plug&Pay cheaper?
ClickFunnels starts at $97/mo and Plug&Pay starts at See pricing page. Check both pricing pages for current plans.
Do ClickFunnels and Plug&Pay have free plans?
ClickFunnels: No, 14-day trial. Plug&Pay: No, trial available.
Who makes ClickFunnels?
ClickFunnels is made by ClickFunnels, based in United States.
Who makes Plug&Pay?
Plug&Pay is made by Plug&Pay, based in Netherlands.
Which should I choose, ClickFunnels or Plug&Pay?
Choose ClickFunnels if you value funnels, email and courses in one place and ai word allowance on every plan. Choose Plug&Pay if you value funnels, checkout and billing in one tool and ai drafts the site and copy.