kitio.aiPlug&Pay vs Ploy
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Plug&Pay starts at See pricing page and Ploy starts at $50/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI website builder
- AI sales copy
- Checkouts and funnels
- Upsells and order bumps
- Affiliate marketing
- Subscription billing
- AI website builder
- Agentic CMS
- SEO and AEO automation
- Visitor identification
- Competitor monitoring
- CRM and ad integrations
| Feature | Plug&Pay | Ploy |
|---|---|---|
| Best for | Sales funnel and checkout software with an AI website builder | Website builder whose agents handle SEO, content and visitor outreach |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | See pricing page | $50/mo |
| Free plan | No, trial available | Yes |
| Made by | Plug&Pay | Ploy |
| Based in | Netherlands | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: AI website builder.
Pricing compared
Plug&Pay starts at See pricing page and Ploy starts at $50/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Lite
€25/mo billed yearly
- Up to 3 products
- Up to 10 pages
- 1 user
- Integrations and webhooks
Premium
€69/mo billed yearly
- Unlimited products and pages
- Up to 3 users
- Onboarding call
Ultimate
€149/mo billed yearly
- Up to 10 users
- All Premium features
4 plans
Free
Free
- 500 credits per day, 2,000 max
- No custom domain
Starter
$50/mo
- 4,000 credits per month
- 1 custom domain
- 50 enriched visitors
Pro
$300/mo
- 24,000 credits per month
- 5 custom domains
- Ad, HubSpot and Attio links
Enterprise
Custom
- Salesforce integration
- Custom credits
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Plug&Pay
- Funnels, checkout and billing in one tool
- AI drafts the site and copy
- Built-in affiliate tools
- Lite plan caps products and pages
- Prices listed in euros only
- Aimed mainly at European sellers
Ploy
- Agents act on findings, not just report
- Free plan with daily credits
- Edit the site from chat tools
- Big jump from Starter to Pro
- No custom domain on Free
- Salesforce only on Enterprise
Which one should you choose?
Choose Plug&Pay if you want:
- Funnels, checkout and billing in one tool
- AI drafts the site and copy
- Built-in affiliate tools
Watch out: lite plan caps products and pages.
Choose Ploy if you want:
- Agents act on findings, not just report
- Free plan with daily credits
- Edit the site from chat tools
Watch out: big jump from starter to pro.
Plug&Pay vs Ploy FAQ
What is the difference between Plug&Pay and Ploy?
Plug&Pay: Sales funnel and checkout software with an AI website builder. Ploy: Website builder whose agents handle SEO, content and visitor outreach. Both are marketing tools.
Is Plug&Pay or Ploy cheaper?
Plug&Pay starts at See pricing page and Ploy starts at $50/mo. Check both pricing pages for current plans.
Do Plug&Pay and Ploy have free plans?
Plug&Pay: No, trial available. Ploy: Yes.
Who makes Plug&Pay?
Plug&Pay is made by Plug&Pay, based in Netherlands.
Who makes Ploy?
Ploy is made by Ploy.
Which should I choose, Plug&Pay or Ploy?
Choose Plug&Pay if you value funnels, checkout and billing in one tool and ai drafts the site and copy. Choose Ploy if you value agents act on findings, not just report and free plan with daily credits.