Brevo vs ClickFunnels
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Brevo has the lower starting price: about $9 a month, against $97 for ClickFunnels.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email campaigns
- Marketing automation
- Transactional email API
- WhatsApp campaigns
- Sales CRM
- Drag-and-drop funnel editor
- AI copy tools
- Email marketing and workflows
- Courses and memberships
- A/B testing
- CRM and checkout
| Feature | Brevo | ClickFunnels |
|---|---|---|
| Best for | Email, SMS and WhatsApp marketing priced by sends | Sales funnel builder with email, courses and AI writing tools |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $9/mo | $97/mo |
| Free plan | Yes | No, 14-day trial |
| Made by | Brevo | ClickFunnels |
| Based in | France | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Brevo has the lower starting price: about $9 a month, against $97 for ClickFunnels.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- Up to 300 emails per day
- No credit card needed
Starter
$9/mo
- From 5,000 emails per month
- No Brevo logo
Standard
$18/mo
- Marketing automation and A/B tests
- Click heatmaps and reports
Professional
$499/mo
- From 150,000 emails per month
- WhatsApp, popups and push
- 10 seats included
Enterprise
Contact sales
- For 1M+ contacts
- Custom solutions and data control
4 plans
Launch
$97/mo
- 1 workspace, 2 team members
- 10K contacts
- 1M AI words
Scale
$197/mo
- 5 workspaces, 5 team members
- 75K contacts
- 2M AI words
- API and webhooks
Optimize
$297/mo
- 10 workspaces, 10 team members
- 150K contacts
- 5M AI words
Dominate
$5997/yr
- Billed yearly only
- 20 workspaces
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Brevo
- Pricing by sends, not contacts
- Generous free plan
- Many channels in one tool
- Daily send cap on free plan
- Advanced plans get expensive
ClickFunnels
- Funnels, email and courses in one place
- AI word allowance on every plan
- Large community and training material
- Expensive for small businesses
- No free plan after the trial
- API access only from the Scale plan
Which one should you choose?
Choose Brevo if you want:
- Pricing by sends, not contacts
- Generous free plan
- Many channels in one tool
Watch out: daily send cap on free plan.
Choose ClickFunnels if you want:
- Funnels, email and courses in one place
- AI word allowance on every plan
- Large community and training material
Watch out: expensive for small businesses.
Brevo vs ClickFunnels FAQ
What is the difference between Brevo and ClickFunnels?
Brevo: Email, SMS and WhatsApp marketing priced by sends. ClickFunnels: Sales funnel builder with email, courses and AI writing tools. Both are marketing tools.
Is Brevo or ClickFunnels cheaper?
Brevo has the lower starting price: about $9 a month, against $97 for ClickFunnels.
Do Brevo and ClickFunnels have free plans?
Brevo: Yes. ClickFunnels: No, 14-day trial.
Who makes Brevo?
Brevo is made by Brevo, based in France.
Who makes ClickFunnels?
ClickFunnels is made by ClickFunnels, based in United States.
Which should I choose, Brevo or ClickFunnels?
Choose Brevo if you value pricing by sends, not contacts and generous free plan. Choose ClickFunnels if you value funnels, email and courses in one place and ai word allowance on every plan.