kitio.aiBrevo vs Luminous CRM
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Brevo starts at $9/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email campaigns
- Marketing automation
- Transactional email API
- WhatsApp campaigns
- Sales CRM
- WhatsApp broadcast campaigns
- Shared team inbox
- AI agent trained on your documents
- In-chat forms
- Integrations and webhooks
| Feature | Brevo | Luminous CRM |
|---|---|---|
| Best for | Email, SMS and WhatsApp marketing priced by sends | WhatsApp CRM with campaigns, shared inbox and AI replies |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $9/mo | See pricing page |
| Free plan | Yes | No, 7-day trial |
| Made by | Brevo | Luminous CRM |
| Based in | France | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Brevo starts at $9/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- Up to 300 emails per day
- No credit card needed
Starter
$9/mo
- From 5,000 emails per month
- No Brevo logo
Standard
$18/mo
- Marketing automation and A/B tests
- Click heatmaps and reports
Professional
$499/mo
- From 150,000 emails per month
- WhatsApp, popups and push
- 10 seats included
Enterprise
Contact sales
- For 1M+ contacts
- Custom solutions and data control
2 plans
Free trial
Free
- 7 days, no card needed
- 500 contacts and 500 messages
- 3 campaigns
- 100 AI replies
Pro
UGX 200,000/mo
- Unlimited team members and contacts
- Unlimited broadcast campaigns
- 2,000 AI replies a month
- Shared inbox and analytics
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Brevo
- Pricing by sends, not contacts
- Generous free plan
- Many channels in one tool
- Daily send cap on free plan
- Advanced plans get expensive
Luminous CRM
- Uses the official WhatsApp Business Platform
- Unlimited team members and contacts
- AI answers stay within your own material
- Priced in Ugandan shillings
- AI replies capped at 2,000 a month
- Trial limits contacts and messages
Which one should you choose?
Choose Brevo if you want:
- Pricing by sends, not contacts
- Generous free plan
- Many channels in one tool
Watch out: daily send cap on free plan.
Choose Luminous CRM if you want:
- Uses the official WhatsApp Business Platform
- Unlimited team members and contacts
- AI answers stay within your own material
Watch out: priced in ugandan shillings.
Brevo vs Luminous CRM FAQ
What is the difference between Brevo and Luminous CRM?
Brevo: Email, SMS and WhatsApp marketing priced by sends. Luminous CRM: WhatsApp CRM with campaigns, shared inbox and AI replies. Both are marketing tools.
Is Brevo or Luminous CRM cheaper?
Brevo starts at $9/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
Do Brevo and Luminous CRM have free plans?
Brevo: Yes. Luminous CRM: No, 7-day trial.
Who makes Brevo?
Brevo is made by Brevo, based in France.
Who makes Luminous CRM?
Luminous CRM is made by Luminous CRM.
Which should I choose, Brevo or Luminous CRM?
Choose Brevo if you value pricing by sends, not contacts and generous free plan. Choose Luminous CRM if you value uses the official whatsapp business platform and unlimited team members and contacts.