kitio.aiTriple Whale vs Infinity
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Triple Whale starts at See pricing page and Infinity starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Triple Pixel attribution
- Profit dashboards
- Creative analytics
- Moby AI agents
- Cohort analysis
- Call tracking to keyword level
- AI conversation analytics
- Call outcome classification
- Ad platform bidding feedback
- Call recording
- CRM revenue matching
| Feature | Triple Whale | Infinity |
|---|---|---|
| Best for | Ecommerce attribution and analytics with the Moby AI agent | Call tracking and AI conversation analytics for marketing teams |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Paid |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | No |
| Made by | Triple Whale | Infinity Tracking |
| Based in | United States | United Kingdom |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Triple Whale starts at See pricing page and Infinity starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Starter
From £349/mo
- 1,000 calls a month
- 30 tracking numbers
- Ad and GA4 integrations
- Call recording
Growth
From £1,495/mo
- 5,000 calls a month
- 250 tracking numbers
- Up to 10 locations or brands
- IVR call menus
Pro
From £2,500/mo
- 10,000 calls a month
- 1,000 tracking numbers
- Salesforce or HubSpot sync
- Smart Match revenue linking
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Triple Whale
- Pulls ecommerce data into one view
- Useful AI analysis
- Strong Shopify integration
- Attribution numbers still need judgment
- Costs rise with store revenue
Infinity
- Links phone calls to ad spend
- Feeds call outcomes into ad bidding
- Integrates with Google, Meta and GA4
- Entry plan starts at hundreds per month
- Priced in GBP on the UK site
- Aimed at larger marketing teams
Which one should you choose?
Choose Triple Whale if you want:
- Pulls ecommerce data into one view
- Useful AI analysis
- Strong Shopify integration
Watch out: attribution numbers still need judgment.
Choose Infinity if you want:
- Links phone calls to ad spend
- Feeds call outcomes into ad bidding
- Integrates with Google, Meta and GA4
Watch out: entry plan starts at hundreds per month.
Triple Whale vs Infinity FAQ
What is the difference between Triple Whale and Infinity?
Triple Whale: Ecommerce attribution and analytics with the Moby AI agent. Infinity: Call tracking and AI conversation analytics for marketing teams. Both are marketing tools.
Is Triple Whale or Infinity cheaper?
Triple Whale starts at See pricing page and Infinity starts at See pricing page. Check both pricing pages for current plans.
Do Triple Whale and Infinity have free plans?
Triple Whale: Yes. Infinity: No.
Who makes Triple Whale?
Triple Whale is made by Triple Whale, based in United States.
Who makes Infinity?
Infinity is made by Infinity Tracking, based in United Kingdom.
Which should I choose, Triple Whale or Infinity?
Choose Triple Whale if you value pulls ecommerce data into one view and useful ai analysis. Choose Infinity if you value links phone calls to ad spend and feeds call outcomes into ad bidding.