kitio.aiSprout Social vs Triple Whale
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Sprout Social starts at $99/mo and Triple Whale starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Smart Inbox
- AI Assist
- Publishing calendar
- Social listening
- Influencer marketing
- Triple Pixel attribution
- Profit dashboards
- Creative analytics
- Moby AI agents
- Cohort analysis
| Feature | Sprout Social | Triple Whale |
|---|---|---|
| Best for | Social media management, listening and AI-assisted engagement | Ecommerce attribution and analytics with the Moby AI agent |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | $99/mo | See pricing page |
| Free plan | No, 30-day trial | Yes |
| Made by | Sprout Social | Triple Whale |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Sprout Social starts at $99/mo and Triple Whale starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Essentials
$99/mo
- Per seat
- $79/seat billed annually
Standard
$199/mo
- Per seat
- 5 social profiles
- Unified inbox and monitoring
- Trellis AI agent
Professional
$299/mo
- Per seat
- Unlimited social profiles
- Competitor and paid insights
Advanced
$399/mo
- Per seat
- Sentiment analysis
- Sprout API and helpdesk integrations
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Sprout Social
- Excellent reporting
- Polished interface
- Strong collaboration tools
- Expensive per seat
- Listening is an extra cost
Triple Whale
- Pulls ecommerce data into one view
- Useful AI analysis
- Strong Shopify integration
- Attribution numbers still need judgment
- Costs rise with store revenue
Which one should you choose?
Choose Sprout Social if you want:
- Excellent reporting
- Polished interface
- Strong collaboration tools
Watch out: expensive per seat.
Choose Triple Whale if you want:
- Pulls ecommerce data into one view
- Useful AI analysis
- Strong Shopify integration
Watch out: attribution numbers still need judgment.
Sprout Social vs Triple Whale FAQ
What is the difference between Sprout Social and Triple Whale?
Sprout Social: Social media management, listening and AI-assisted engagement. Triple Whale: Ecommerce attribution and analytics with the Moby AI agent. Both are marketing tools.
Is Sprout Social or Triple Whale cheaper?
Sprout Social starts at $99/mo and Triple Whale starts at See pricing page. Check both pricing pages for current plans.
Do Sprout Social and Triple Whale have free plans?
Sprout Social: No, 30-day trial. Triple Whale: Yes.
Who makes Sprout Social?
Sprout Social is made by Sprout Social, based in United States.
Who makes Triple Whale?
Triple Whale is made by Triple Whale, based in United States.
Which should I choose, Sprout Social or Triple Whale?
Choose Sprout Social if you value excellent reporting and polished interface. Choose Triple Whale if you value pulls ecommerce data into one view and useful ai analysis.