Salesforce Sales Cloud vs Zoho CRM
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Zoho CRM has the lower starting price: about $20 a month, against $25 for Salesforce Sales Cloud.
Enterprise CRM for sales with built-in Agentforce AI agents
Free trial · $25/moAt a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Opportunity management
- Forecasting
- Agentforce agents
- Workflow automation
- AppExchange apps
- Zia AI predictions
- Sales blueprints
- Workflow automation
- Omnichannel communication
- Custom layouts
| Feature | Salesforce Sales Cloud | Zoho CRM |
|---|---|---|
| Best for | Enterprise CRM for sales with built-in Agentforce AI agents | Affordable, customizable CRM with the Zia AI assistant |
| Category | Sales | Sales |
| Pricing model | Free trial | Freemium |
| Starting price | $25/mo | $20/mo |
| Free plan | No, 30-day trial | Yes |
| Made by | Salesforce | Zoho |
| Based in | United States | India |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Both offer: Workflow automation.
Pricing compared
Zoho CRM has the lower starting price: about $20 a month, against $25 for Salesforce Sales Cloud.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter Suite
$25/mo
- Per user
- Out-of-the-box CRM
- Email and lead management
Pro Suite
$100/mo
- Per user, billed annually
- Forecasting and quoting
- Customizable CRM
Enterprise
$175/mo
- Per user, billed annually
- Advanced sales automation
- Pipeline inspection
Unlimited
$350/mo
- Per user, billed annually
- Premier support
- Full sandbox
5 plans
Free
Free
- Up to 3 users
- Leads, contacts and deals
Standard
$20/mo
- Per user
- Sales forecasting and scoring
- Custom dashboards
Professional
$35/mo
- Per user
- Blueprint process management
- Inventory management
Enterprise
$50/mo
- Per user
- Zia AI assistant
- Multi-user portals and sandbox
Ultimate
$65/mo
- Per user
- Advanced BI analytics
- Higher limits across features
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Salesforce Sales Cloud
- Highly customizable
- Huge app ecosystem
- Scales to any company size
- Expensive with add-ons
- Needs admins to run well
Zoho CRM
- Good value
- Highly customizable
- Fits the Zoho ecosystem
- Interface feels dated in places
- Setup can be complex
Which one should you choose?
Choose Salesforce Sales Cloud if you want:
- Highly customizable
- Huge app ecosystem
- Scales to any company size
Watch out: expensive with add-ons.
Choose Zoho CRM if you want:
- Good value
- Highly customizable
- Fits the Zoho ecosystem
Watch out: interface feels dated in places.
Salesforce Sales Cloud vs Zoho CRM FAQ
What is the difference between Salesforce Sales Cloud and Zoho CRM?
Salesforce Sales Cloud: Enterprise CRM for sales with built-in Agentforce AI agents. Zoho CRM: Affordable, customizable CRM with the Zia AI assistant. Both are sales tools.
Is Salesforce Sales Cloud or Zoho CRM cheaper?
Zoho CRM has the lower starting price: about $20 a month, against $25 for Salesforce Sales Cloud.
Do Salesforce Sales Cloud and Zoho CRM have free plans?
Salesforce Sales Cloud: No, 30-day trial. Zoho CRM: Yes.
Who makes Salesforce Sales Cloud?
Salesforce Sales Cloud is made by Salesforce, based in United States.
Who makes Zoho CRM?
Zoho CRM is made by Zoho, based in India.
Which should I choose, Salesforce Sales Cloud or Zoho CRM?
Choose Salesforce Sales Cloud if you value highly customizable and huge app ecosystem. Choose Zoho CRM if you value good value and highly customizable.