kitio.aiSEOmatic vs Ploy
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Ploy has the lower starting price: about $50 a month, against $99 for SEOmatic.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Search Console analysis
- Autonomous SEO agents
- Automated CMS publishing
- Internal linking
- Before-and-after proof reports
- One-click rollback
- AI website builder
- Agentic CMS
- SEO and AEO automation
- Visitor identification
- Competitor monitoring
- CRM and ad integrations
| Feature | SEOmatic | Ploy |
|---|---|---|
| Best for | AI SEO agents that fix, publish and report on site content | Website builder whose agents handle SEO, content and visitor outreach |
| Category | Marketing | Marketing |
| Pricing model | Paid | Freemium |
| Starting price | $99/mo | $50/mo |
| Free plan | No | Yes |
| Made by | SEOmatic | Ploy |
| Based in | France | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Ploy has the lower starting price: about $50 a month, against $99 for SEOmatic.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Launch
$99/mo
- SEO Copilot and agents
- Automated CMS publishing
- Up to 3M AI credits a month
Scale
₹7,499/mo
- Page templates
- Custom agent skills
- Bring your own API keys
- Up to 8M AI credits a month
Infrastructure
₹20,999/mo
- Everything in Scale
- For agencies under their own brand
4 plans
Free
Free
- 500 credits per day, 2,000 max
- No custom domain
Starter
$50/mo
- 4,000 credits per month
- 1 custom domain
- 50 enriched visitors
Pro
$300/mo
- 24,000 credits per month
- 5 custom domains
- Ad, HubSpot and Attio links
Enterprise
Custom
- Salesforce integration
- Custom credits
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
SEOmatic
- Uses your real Search Console numbers
- Measures results against untouched pages
- Changes can be rolled back
- No free plan; trial costs $1
- Starts at $99 a month
- Agency features only on pricier tiers
Ploy
- Agents act on findings, not just report
- Free plan with daily credits
- Edit the site from chat tools
- Big jump from Starter to Pro
- No custom domain on Free
- Salesforce only on Enterprise
Which one should you choose?
Choose SEOmatic if you want:
- Uses your real Search Console numbers
- Measures results against untouched pages
- Changes can be rolled back
Watch out: no free plan; trial costs $1.
Choose Ploy if you want:
- Agents act on findings, not just report
- Free plan with daily credits
- Edit the site from chat tools
Watch out: big jump from starter to pro.
SEOmatic vs Ploy FAQ
What is the difference between SEOmatic and Ploy?
SEOmatic: AI SEO agents that fix, publish and report on site content. Ploy: Website builder whose agents handle SEO, content and visitor outreach. Both are marketing tools.
Is SEOmatic or Ploy cheaper?
Ploy has the lower starting price: about $50 a month, against $99 for SEOmatic.
Do SEOmatic and Ploy have free plans?
SEOmatic: No. Ploy: Yes.
Who makes SEOmatic?
SEOmatic is made by SEOmatic, based in France.
Who makes Ploy?
Ploy is made by Ploy.
Which should I choose, SEOmatic or Ploy?
Choose SEOmatic if you value uses your real search console numbers and measures results against untouched pages. Choose Ploy if you value agents act on findings, not just report and free plan with daily credits.