kitio.aiMetricool vs Juma
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Metricool has the lower starting price: about $25 a month, against $49 for Juma.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
- 700+ marketing flows
- Brand Hub
- Custom agents and memory
- Team projects and sharing
- Multiple AI models
- MCP server
| Feature | Metricool | Juma |
|---|---|---|
| Best for | Social analytics, scheduling and ads reporting in one place | AI workspace that runs marketing flows from reports to carousels |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $25/mo | $49/mo |
| Free plan | Yes | Yes |
| Made by | Metricool | Juma Labs |
| Based in | Spain | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Metricool has the lower starting price: about $25 a month, against $49 for Juma.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
2 plans
Free
Free
- 300 credits per user
- Unlimited seats
Pro Starter
$49/mo
- Larger credit allowance
- All features included
- Auto-recharge option
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Metricool
- Real free plan
- Good value for agencies
- Ads and organic data together
- X/Twitter costs extra
- Interface is busy
Juma
- Unlimited seats on every plan
- Credits map to finished deliverables
- 300 free credits per user
- Credit costs vary by flow
- Higher tiers priced by estimate
- Best value needs heavy use
Which one should you choose?
Choose Metricool if you want:
- Real free plan
- Good value for agencies
- Ads and organic data together
Watch out: x/twitter costs extra.
Choose Juma if you want:
- Unlimited seats on every plan
- Credits map to finished deliverables
- 300 free credits per user
Watch out: credit costs vary by flow.
Metricool vs Juma FAQ
What is the difference between Metricool and Juma?
Metricool: Social analytics, scheduling and ads reporting in one place. Juma: AI workspace that runs marketing flows from reports to carousels. Both are marketing tools.
Is Metricool or Juma cheaper?
Metricool has the lower starting price: about $25 a month, against $49 for Juma.
Do Metricool and Juma have free plans?
Metricool: Yes. Juma: Yes.
Who makes Metricool?
Metricool is made by Metricool, based in Spain.
Who makes Juma?
Juma is made by Juma Labs.
Which should I choose, Metricool or Juma?
Choose Metricool if you value real free plan and good value for agencies. Choose Juma if you value unlimited seats on every plan and credits map to finished deliverables.