kitio.aiAdded Oct 28, 2026
Metricool
Freemium · $25/moSocial analytics, scheduling and ads reporting in one place
What is Metricool?
Metricool combines social media scheduling, analytics and ad reporting for creators, small businesses and agencies. It includes an AI assistant for captions and a free plan for one brand.
The planner schedules to Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Threads and more, and analytics cover organic posts, competitors and paid campaigns on Meta, Google and TikTok. Agencies can manage many brands, share client reports and use Looker Studio connectors. Pricing scales by number of brands.
Features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
Tags
Releases
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Organization
Metricool
🇪🇸 Spain
Listed by kitio.ai · unverified owner
Pricing
- Pricing model
- Freemium
- Paid options from
- $25/mo
- Billing frequency
- Monthly
Metricool plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
Prices in USD, checked Oct 28, 2026. Plans change often, so confirm on the Metricool site.Official pricing
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Pros and cons
Pros
- Real free plan
- Good value for agencies
- Ads and organic data together
Cons
- X/Twitter costs extra
- Interface is busy
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Q&A
What is Metricool?
Metricool combines social media scheduling, analytics and ad reporting for creators, small businesses and agencies. It includes an AI assistant for captions and a free plan for one brand.
How much does Metricool cost?
Metricool is freemium, with paid plans from $25/mo.
Is there a free version of Metricool?
Yes. Metricool has a free plan, and paid plans add more usage and features.
What are the main features of Metricool?
Content planner, AI caption assistant, Social and ads analytics, Competitor tracking, Client reports.
Who makes Metricool?
Metricool is made by Metricool.
What are the best alternatives to Metricool?
Popular alternatives include Sprout Social, Agorapulse, Planly.