kitio.aiMetricool vs EasyMedia
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Metricool starts at $25/mo and EasyMedia starts at $7.50 one-time. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
- Posts from YouTube videos
- LinkedIn, Twitter, Instagram and Facebook
- Carousels
- Newsletter content
- Image generation
| Feature | Metricool | EasyMedia |
|---|---|---|
| Best for | Social analytics, scheduling and ads reporting in one place | Turn YouTube videos into social posts, carousels and newsletters |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $25/mo | $7.50 one-time |
| Free plan | Yes | Yes |
| Made by | Metricool | EasyMedia |
| Based in | Spain | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Metricool starts at $25/mo and EasyMedia starts at $7.50 one-time. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
3 plans
Basic
$7.50 one-time
- 5 posts
- $1.50 per post
- Image generation
- All social platforms
Pro
$20 one-time
- 20 posts
- $1.00 per post
- Content ideas generation
Enterprise
$30 one-time
- 50 posts
- $0.60 per post
- Dedicated support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Metricool
- Real free plan
- Good value for agencies
- Ads and organic data together
- X/Twitter costs extra
- Interface is busy
EasyMedia
- Pay per pack, no subscription
- Covers several platforms from one video
- Five free posts to try
- Only works from YouTube videos
- Credits are consumed per post
- Small packs are costly per post
Which one should you choose?
Choose Metricool if you want:
- Real free plan
- Good value for agencies
- Ads and organic data together
Watch out: x/twitter costs extra.
Choose EasyMedia if you want:
- Pay per pack, no subscription
- Covers several platforms from one video
- Five free posts to try
Watch out: only works from youtube videos.
Metricool vs EasyMedia FAQ
What is the difference between Metricool and EasyMedia?
Metricool: Social analytics, scheduling and ads reporting in one place. EasyMedia: Turn YouTube videos into social posts, carousels and newsletters. Both are marketing tools.
Is Metricool or EasyMedia cheaper?
Metricool starts at $25/mo and EasyMedia starts at $7.50 one-time. Check both pricing pages for current plans.
Do Metricool and EasyMedia have free plans?
Metricool: Yes. EasyMedia: Yes.
Who makes Metricool?
Metricool is made by Metricool, based in Spain.
Who makes EasyMedia?
EasyMedia is made by EasyMedia.
Which should I choose, Metricool or EasyMedia?
Choose Metricool if you value real free plan and good value for agencies. Choose EasyMedia if you value pay per pack, no subscription and covers several platforms from one video.