kitio.aiMetricool vs ContentStudio
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Metricool has the lower starting price: about $25 a month, against $29 for ContentStudio.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
- Content discovery
- AI writer
- Social and blog publishing
- Automation recipes
- White-label reports
| Feature | Metricool | ContentStudio |
|---|---|---|
| Best for | Social analytics, scheduling and ads reporting in one place | Content discovery, AI writing and social publishing in one app |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $25/mo | $29/mo |
| Free plan | Yes | No, 7-day trial |
| Made by | Metricool | ContentStudio |
| Based in | Spain | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Metricool has the lower starting price: about $25 a month, against $29 for ContentStudio.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
3 plans
Standard
$29/mo
- $19/mo billed yearly
- 5 social accounts, 1 user
- 1 workspace
- 25,000 AI text credits
Advanced
$69/mo
- $49/mo billed yearly
- 10 social accounts, 2 users
- 2 workspaces
- Exports and scheduled reports
Agency Unlimited
$139/mo
- $99/mo billed yearly
- Unlimited workspaces and users
- 125,000 AI text credits
- Dedicated account manager
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Metricool
- Real free plan
- Good value for agencies
- Ads and organic data together
- X/Twitter costs extra
- Interface is busy
ContentStudio
- Discovery and publishing together
- Blog publishing support
- Automation options
- Can feel cluttered
- Some limits on lower plans
Which one should you choose?
Choose Metricool if you want:
- Real free plan
- Good value for agencies
- Ads and organic data together
Watch out: x/twitter costs extra.
Choose ContentStudio if you want:
- Discovery and publishing together
- Blog publishing support
- Automation options
Watch out: can feel cluttered.
Metricool vs ContentStudio FAQ
What is the difference between Metricool and ContentStudio?
Metricool: Social analytics, scheduling and ads reporting in one place. ContentStudio: Content discovery, AI writing and social publishing in one app. Both are marketing tools.
Is Metricool or ContentStudio cheaper?
Metricool has the lower starting price: about $25 a month, against $29 for ContentStudio.
Do Metricool and ContentStudio have free plans?
Metricool: Yes. ContentStudio: No, 7-day trial.
Who makes Metricool?
Metricool is made by Metricool, based in Spain.
Who makes ContentStudio?
ContentStudio is made by ContentStudio.
Which should I choose, Metricool or ContentStudio?
Choose Metricool if you value real free plan and good value for agencies. Choose ContentStudio if you value discovery and publishing together and blog publishing support.