kitio.aiMetricool vs Amazely
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Metricool has the lower starting price: about $25 a month, against $29 for Amazely.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
- Email, SMS and QR review requests
- Automatic follow-ups
- AI review responses
- AI social post automation
- Square integration
| Feature | Metricool | Amazely |
|---|---|---|
| Best for | Social analytics, scheduling and ads reporting in one place | Review requests and AI social posts for local businesses |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $25/mo | $29/mo |
| Free plan | Yes | Yes |
| Made by | Metricool | Amazely |
| Based in | Spain | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
Metricool has the lower starting price: about $25 a month, against $29 for Amazely.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
3 plans
Starter
Free
- 5 review invites
- Email, SMS and QR requests
- Automatic follow-ups
Early Stage
$29/mo
- Lower price for new businesses
- Social channel growth
- Automated social posts
Pro
$49/mo
- Unlimited review invites
- AI social post automation
- Weekly reviews on Facebook and Instagram
- Premium support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Metricool
- Real free plan
- Good value for agencies
- Ads and organic data together
- X/Twitter costs extra
- Interface is busy
Amazely
- Free tier with no card needed
- Quick setup through Google
- Combines reviews and social posting
- Free tier allows only 5 invites
- Social automation needs a paid plan
- Built mainly for local businesses
Which one should you choose?
Choose Metricool if you want:
- Real free plan
- Good value for agencies
- Ads and organic data together
Watch out: x/twitter costs extra.
Choose Amazely if you want:
- Free tier with no card needed
- Quick setup through Google
- Combines reviews and social posting
Watch out: free tier allows only 5 invites.
Metricool vs Amazely FAQ
What is the difference between Metricool and Amazely?
Metricool: Social analytics, scheduling and ads reporting in one place. Amazely: Review requests and AI social posts for local businesses. Both are marketing tools.
Is Metricool or Amazely cheaper?
Metricool has the lower starting price: about $25 a month, against $29 for Amazely.
Do Metricool and Amazely have free plans?
Metricool: Yes. Amazely: Yes.
Who makes Metricool?
Metricool is made by Metricool, based in Spain.
Who makes Amazely?
Amazely is made by Amazely.
Which should I choose, Metricool or Amazely?
Choose Metricool if you value real free plan and good value for agencies. Choose Amazely if you value free tier with no card needed and quick setup through google.