Squarespace vs B12
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. B12 has the lower starting price: about $24 a month, against $25 for Squarespace.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Blueprint AI
- AI text writer
- Online store
- Scheduling
- Email campaigns
- AI website draft
- Online scheduling
- Client intake forms
- Payments and invoices
- Email marketing
| Feature | Squarespace | B12 |
|---|---|---|
| Best for | Design-focused website builder with Blueprint AI setup | AI website builder for professional services firms |
| Category | Design | Design |
| Pricing model | Free trial | Freemium |
| Starting price | $25/mo | $24/mo |
| Free plan | No, 14-day trial | Yes |
| Made by | Squarespace | B12 |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
B12 has the lower starting price: about $24 a month, against $25 for Squarespace.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Basic
$25/mo
- Custom website and templates
- 10 AI credits (one-time)
Core
$36/mo
- Unlimited products and services
- Basic selling in releases
- 20 AI credits per month
Plus
$56/mo
- Lower payment fees
- More commerce features
Advanced
$139/mo
- Cart reservations and countdowns
- 120 AI credits per month
- Lowest payment fees
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Squarespace
- Strong, consistent design quality
- All-in-one hosting and commerce
- Guided AI setup
- Less layout freedom than Webflow
- No free plan after the trial
B12
- Tailored to service firms
- Client tools built in
- Expert help available
- Templates suit a narrow audience
- Advanced design needs manual work
Which one should you choose?
Choose Squarespace if you want:
- Strong, consistent design quality
- All-in-one hosting and commerce
- Guided AI setup
Watch out: less layout freedom than webflow.
Choose B12 if you want:
- Tailored to service firms
- Client tools built in
- Expert help available
Watch out: templates suit a narrow audience.
Squarespace vs B12 FAQ
What is the difference between Squarespace and B12?
Squarespace: Design-focused website builder with Blueprint AI setup. B12: AI website builder for professional services firms. Both are design tools.
Is Squarespace or B12 cheaper?
B12 has the lower starting price: about $24 a month, against $25 for Squarespace.
Do Squarespace and B12 have free plans?
Squarespace: No, 14-day trial. B12: Yes.
Who makes Squarespace?
Squarespace is made by Squarespace, based in United States.
Who makes B12?
B12 is made by B12, based in United States.
Which should I choose, Squarespace or B12?
Choose Squarespace if you value strong, consistent design quality and all-in-one hosting and commerce. Choose B12 if you value tailored to service firms and client tools built in.