kitio.aiMetricool vs Selzee
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Metricool has the lower starting price: about $25 a month, against $75 for Selzee.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content planner
- AI caption assistant
- Social and ads analytics
- Competitor tracking
- Client reports
- Market and competitor research
- Ad recreation
- On-brand design
- One-click publishing
- Daily winning-ads email
| Feature | Metricool | Selzee |
|---|---|---|
| Best for | Social analytics, scheduling and ads reporting in one place | Recreates currently winning ads from other brands for your own |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $25/mo | $75/mo |
| Free plan | Yes | Yes |
| Made by | Metricool | Selzee |
| Based in | Spain | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Metricool has the lower starting price: about $25 a month, against $75 for Selzee.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 1 brand
- 20 scheduled posts / month
- 30 days of analytics
- 5 competitor profiles
Starter
$25/mo
- Up to 5 brands ($45 for 10)
- Unlimited publishing
- LinkedIn connection, unlimited history
- Up to 100 competitors
Advanced
$67/mo
- Up to 15 brands (up to 50 from $107)
- Team and client management
- Post approval system
- Metricool API and Looker connector
Custom
Contact sales
- Custom number of brands
- White label
- Dedicated account manager
4 plans
Pro
$75/mo
- 50 ads, 1 brand
- Creative research autopilot
- Support within 24 hours
Max
$200/mo
- 150 ads, 3 brands
- Priority support
- Onboarding included
Agencies
$500/mo
- 500 ads, 10+ brands
Enterprise
Contact sales
- Unlimited brands
- Custom credit volume
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Metricool
- Real free plan
- Good value for agencies
- Ads and organic data together
- X/Twitter costs extra
- Interface is busy
Selzee
- Free first campaign with 25 ads
- Research done before creating
- Supports several brands on higher plans
- Starts at $75 a month
- Copying competitors' angles can feel derivative
- Ad counts are capped per plan
Which one should you choose?
Choose Metricool if you want:
- Real free plan
- Good value for agencies
- Ads and organic data together
Watch out: x/twitter costs extra.
Choose Selzee if you want:
- Free first campaign with 25 ads
- Research done before creating
- Supports several brands on higher plans
Watch out: starts at $75 a month.
Metricool vs Selzee FAQ
What is the difference between Metricool and Selzee?
Metricool: Social analytics, scheduling and ads reporting in one place. Selzee: Recreates currently winning ads from other brands for your own. Both are marketing tools.
Is Metricool or Selzee cheaper?
Metricool has the lower starting price: about $25 a month, against $75 for Selzee.
Do Metricool and Selzee have free plans?
Metricool: Yes. Selzee: Yes.
Who makes Metricool?
Metricool is made by Metricool, based in Spain.
Who makes Selzee?
Selzee is made by Selzee.
Which should I choose, Metricool or Selzee?
Choose Metricool if you value real free plan and good value for agencies. Choose Selzee if you value free first campaign with 25 ads and research done before creating.