kitio.aiHighLevel vs Luminous CRM
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HighLevel starts at $97/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Voice AI agents
- Conversation AI
- CRM and pipelines
- Funnels and websites
- Workflow automation
- White-label SaaS mode
- WhatsApp broadcast campaigns
- Shared team inbox
- AI agent trained on your documents
- In-chat forms
- Integrations and webhooks
| Feature | HighLevel | Luminous CRM |
|---|---|---|
| Best for | White-label CRM and marketing platform with voice and chat AI agents | WhatsApp CRM with campaigns, shared inbox and AI replies |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | $97/mo | See pricing page |
| Free plan | No, 14-day trial | No, 7-day trial |
| Made by | HighLevel | Luminous CRM |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
HighLevel starts at $97/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Starter
$97/mo
- One business or a few clients
- Workflow and campaign builders
- Two-way SMS and email
Unlimited
$297/mo
- Unlimited client accounts
- White-label desktop app
- Basic API access
Founder
$497/mo
- SaaS mode with unlimited reselling
- Ready-made industry solutions
- Project management
2 plans
Free trial
Free
- 7 days, no card needed
- 500 contacts and 500 messages
- 3 campaigns
- 100 AI replies
Pro
UGX 200,000/mo
- Unlimited team members and contacts
- Unlimited broadcast campaigns
- 2,000 AI replies a month
- Shared inbox and analytics
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
HighLevel
- Replaces many separate marketing tools
- Can be resold under your own brand
- AI handles calls and chats
- Steep learning curve
- Usage add-ons cost extra
- White-label features need pricier plans
Luminous CRM
- Uses the official WhatsApp Business Platform
- Unlimited team members and contacts
- AI answers stay within your own material
- Priced in Ugandan shillings
- AI replies capped at 2,000 a month
- Trial limits contacts and messages
Which one should you choose?
Choose HighLevel if you want:
- Replaces many separate marketing tools
- Can be resold under your own brand
- AI handles calls and chats
Watch out: steep learning curve.
Choose Luminous CRM if you want:
- Uses the official WhatsApp Business Platform
- Unlimited team members and contacts
- AI answers stay within your own material
Watch out: priced in ugandan shillings.
HighLevel vs Luminous CRM FAQ
What is the difference between HighLevel and Luminous CRM?
HighLevel: White-label CRM and marketing platform with voice and chat AI agents. Luminous CRM: WhatsApp CRM with campaigns, shared inbox and AI replies. Both are marketing tools.
Is HighLevel or Luminous CRM cheaper?
HighLevel starts at $97/mo and Luminous CRM starts at See pricing page. Check both pricing pages for current plans.
Do HighLevel and Luminous CRM have free plans?
HighLevel: No, 14-day trial. Luminous CRM: No, 7-day trial.
Who makes HighLevel?
HighLevel is made by HighLevel, based in United States.
Who makes Luminous CRM?
Luminous CRM is made by Luminous CRM.
Which should I choose, HighLevel or Luminous CRM?
Choose HighLevel if you value replaces many separate marketing tools and can be resold under your own brand. Choose Luminous CRM if you value uses the official whatsapp business platform and unlimited team members and contacts.