kitio.aiApollo.io vs Salesloft
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Apollo.io starts at $65/mo and Salesloft starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- B2B contact database
- Email sequences
- Built-in dialer
- AI research agents
- Chrome extension
- Cadence sequences
- Conversation intelligence
- Rhythm next actions
- Clari Forecast
- Deal inspection
| Feature | Apollo.io | Salesloft |
|---|---|---|
| Best for | B2B contact database, sequences and AI sales agents | Revenue orchestration platform, now merged with Clari |
| Category | Sales | Sales |
| Pricing model | Freemium | Paid |
| Starting price | $65/mo | See pricing page |
| Free plan | Yes | No |
| Made by | Apollo.io | Salesloft |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Apollo.io starts at $65/mo and Salesloft starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Limited credits
- Email campaigns via Gmail
Basic
$65/mo
- Per seat
- Email sequencing
- Core integrations
Professional
$99/mo
- Per seat
- Higher credit limits and AI features
- Dialer and call recording
Organization
$119/mo
- Per seat, billed annually
- 3-seat minimum
- Custom reporting and SSO
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Apollo.io
- Lots of data for the price
- Free plan to start
- Prospecting and outreach in one tool
- Data accuracy varies by region
- Credit limits on phone numbers
Salesloft
- Engagement and forecasting together
- Clear daily priorities for reps
- Large integration ecosystem
- Product lines still being unified
- Enterprise pricing
Which one should you choose?
Choose Apollo.io if you want:
- Lots of data for the price
- Free plan to start
- Prospecting and outreach in one tool
Watch out: data accuracy varies by region.
Choose Salesloft if you want:
- Engagement and forecasting together
- Clear daily priorities for reps
- Large integration ecosystem
Watch out: product lines still being unified.
Apollo.io vs Salesloft FAQ
What is the difference between Apollo.io and Salesloft?
Apollo.io: B2B contact database, sequences and AI sales agents. Salesloft: Revenue orchestration platform, now merged with Clari. Both are sales tools.
Is Apollo.io or Salesloft cheaper?
Apollo.io starts at $65/mo and Salesloft starts at See pricing page. Check both pricing pages for current plans.
Do Apollo.io and Salesloft have free plans?
Apollo.io: Yes. Salesloft: No.
Who makes Apollo.io?
Apollo.io is made by Apollo.io, based in United States.
Who makes Salesloft?
Salesloft is made by Salesloft, based in United States.
Which should I choose, Apollo.io or Salesloft?
Choose Apollo.io if you value lots of data for the price and free plan to start. Choose Salesloft if you value engagement and forecasting together and clear daily priorities for reps.