kitio.aiApollo.io vs LeadIQ
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Apollo.io has the lower starting price: about $65 a month, against $200 for LeadIQ.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- B2B contact database
- Email sequences
- Built-in dialer
- AI research agents
- Chrome extension
- LinkedIn capture
- Job change tracking
- Scribe AI writer
- CRM and sequencer sync
- Contact data
| Feature | Apollo.io | LeadIQ |
|---|---|---|
| Best for | B2B contact database, sequences and AI sales agents | Capture prospects, track job changes and write AI outreach |
| Category | Sales | Sales |
| Pricing model | Freemium | Freemium |
| Starting price | $65/mo | $200/mo |
| Free plan | Yes | Yes |
| Made by | Apollo.io | LeadIQ |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
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Pricing compared
Apollo.io has the lower starting price: about $65 a month, against $200 for LeadIQ.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Limited credits
- Email campaigns via Gmail
Basic
$65/mo
- Per seat
- Email sequencing
- Core integrations
Professional
$99/mo
- Per seat
- Higher credit limits and AI features
- Dialer and call recording
Organization
$119/mo
- Per seat, billed annually
- 3-seat minimum
- Custom reporting and SSO
3 plans
Free
Free
- 1 user, 50 credits
- People search (email and mobile)
- Exporting
- Job change tracking
Pro
$200/mo
- For growing sales teams
- Credit-based prospecting
- 30-day free trial
Enterprise
Contact sales
- All Pro features
- AI account prospecting
- CSV file enrichment
- Advanced admin settings
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Apollo.io
- Lots of data for the price
- Free plan to start
- Prospecting and outreach in one tool
- Data accuracy varies by region
- Credit limits on phone numbers
LeadIQ
- Fast capture into CRM
- Useful champion tracking
- Free plan
- Data coverage varies
- Best features on higher tiers
Which one should you choose?
Choose Apollo.io if you want:
- Lots of data for the price
- Free plan to start
- Prospecting and outreach in one tool
Watch out: data accuracy varies by region.
Choose LeadIQ if you want:
- Fast capture into CRM
- Useful champion tracking
- Free plan
Watch out: data coverage varies.
Apollo.io vs LeadIQ FAQ
What is the difference between Apollo.io and LeadIQ?
Apollo.io: B2B contact database, sequences and AI sales agents. LeadIQ: Capture prospects, track job changes and write AI outreach. Both are sales tools.
Is Apollo.io or LeadIQ cheaper?
Apollo.io has the lower starting price: about $65 a month, against $200 for LeadIQ.
Do Apollo.io and LeadIQ have free plans?
Apollo.io: Yes. LeadIQ: Yes.
Who makes Apollo.io?
Apollo.io is made by Apollo.io, based in United States.
Who makes LeadIQ?
LeadIQ is made by LeadIQ, based in United States.
Which should I choose, Apollo.io or LeadIQ?
Choose Apollo.io if you value lots of data for the price and free plan to start. Choose LeadIQ if you value fast capture into crm and useful champion tracking.