kitio.aiAhrefs vs GrowASO
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. GrowASO has the lower starting price: about $19 a month, against $129 for Ahrefs.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Site Explorer
- Keywords Explorer
- Site Audit
- Rank Tracker
- Brand Radar
- AI listing copilot
- Keyword database
- Keyword rank tracking
- Competitor intelligence
- App icon generator
- ASO audit
| Feature | Ahrefs | GrowASO |
|---|---|---|
| Best for | SEO toolset known for its backlink index and keyword data | App store optimization with an AI copilot for listings and keywords |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $129/mo | $19/mo |
| Free plan | Yes | No, trial available |
| Made by | Ahrefs | GrowASO |
| Based in | Singapore | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
GrowASO has the lower starting price: about $19 a month, against $129 for Ahrefs.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- Limited site audit and explorer data
- For verified websites
Lite
$129/mo
- 1 user, up to 2 extra at $40/mo
- 750 tracked keywords
- 6 months of history
- 100,000 crawl credits
Standard
$249/mo
- 1 user, up to 5 extra at $60/mo
- 2,000 tracked keywords
- 2 years of history
- 500,000 crawl credits
Advanced
$449/mo
- 1 user, up to 10 extra at $80/mo
- 5,000 tracked keywords
- 5 years of history
- 1.5M crawl credits
Enterprise
$1499/mo
- Annual commitment required
- From 3 users
- Uncapped API access
- Custom API endpoints
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Ahrefs
- Strong backlink data
- Clean, fast interface
- Free tools for your own sites
- Starter plan has tight limits
- Add-ons raise the real cost quickly
GrowASO
- Writes the listing for you
- Covers both iOS and Android
- Free trial without a card
- Plan details are not listed on the homepage
- Focused only on app store listings
- Keyword data limited to what the site crawls
Which one should you choose?
Choose Ahrefs if you want:
- Strong backlink data
- Clean, fast interface
- Free tools for your own sites
Watch out: starter plan has tight limits.
Choose GrowASO if you want:
- Writes the listing for you
- Covers both iOS and Android
- Free trial without a card
Watch out: plan details are not listed on the homepage.
Ahrefs vs GrowASO FAQ
What is the difference between Ahrefs and GrowASO?
Ahrefs: SEO toolset known for its backlink index and keyword data. GrowASO: App store optimization with an AI copilot for listings and keywords. Both are marketing tools.
Is Ahrefs or GrowASO cheaper?
GrowASO has the lower starting price: about $19 a month, against $129 for Ahrefs.
Do Ahrefs and GrowASO have free plans?
Ahrefs: Yes. GrowASO: No, trial available.
Who makes Ahrefs?
Ahrefs is made by Ahrefs, based in Singapore.
Who makes GrowASO?
GrowASO is made by GrowASO.
Which should I choose, Ahrefs or GrowASO?
Choose Ahrefs if you value strong backlink data and clean, fast interface. Choose GrowASO if you value writes the listing for you and covers both ios and android.