kitio.aiAhrefs vs Ubersuggest
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Ubersuggest has the lower starting price: about $29 a month, against $129 for Ahrefs.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Site Explorer
- Keywords Explorer
- Site Audit
- Rank Tracker
- Brand Radar
- Keyword ideas
- Site audit
- Backlink data
- Rank tracking
- AI Writer
| Feature | Ahrefs | Ubersuggest |
|---|---|---|
| Best for | SEO toolset known for its backlink index and keyword data | Low-cost keyword research and SEO audits by Neil Patel |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $129/mo | $29/mo |
| Free plan | Yes | Yes |
| Made by | Ahrefs | Neil Patel Digital |
| Based in | Singapore | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Both offer: Site audit.
Pricing compared
Ubersuggest has the lower starting price: about $29 a month, against $129 for Ahrefs.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- Limited site audit and explorer data
- For verified websites
Lite
$129/mo
- 1 user, up to 2 extra at $40/mo
- 750 tracked keywords
- 6 months of history
- 100,000 crawl credits
Standard
$249/mo
- 1 user, up to 5 extra at $60/mo
- 2,000 tracked keywords
- 2 years of history
- 500,000 crawl credits
Advanced
$449/mo
- 1 user, up to 10 extra at $80/mo
- 5,000 tracked keywords
- 5 years of history
- 1.5M crawl credits
Enterprise
$1499/mo
- Annual commitment required
- From 3 users
- Uncapped API access
- Custom API endpoints
4 plans
Free
Free
- Limited daily searches
Individual
$29/mo
- 1 user
- 1 website
Business
$49/mo
- Multiple users
- More websites
Enterprise
$99/mo
- More users
- More websites
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Ahrefs
- Strong backlink data
- Clean, fast interface
- Free tools for your own sites
- Starter plan has tight limits
- Add-ons raise the real cost quickly
Ubersuggest
- Very easy to use
- Cheap compared with big suites
- Free daily searches
- Less accurate data than premium tools
- Frequent upsell prompts
Which one should you choose?
Choose Ahrefs if you want:
- Strong backlink data
- Clean, fast interface
- Free tools for your own sites
Watch out: starter plan has tight limits.
Choose Ubersuggest if you want:
- Very easy to use
- Cheap compared with big suites
- Free daily searches
Watch out: less accurate data than premium tools.
Ahrefs vs Ubersuggest FAQ
What is the difference between Ahrefs and Ubersuggest?
Ahrefs: SEO toolset known for its backlink index and keyword data. Ubersuggest: Low-cost keyword research and SEO audits by Neil Patel. Both are marketing tools.
Is Ahrefs or Ubersuggest cheaper?
Ubersuggest has the lower starting price: about $29 a month, against $129 for Ahrefs.
Do Ahrefs and Ubersuggest have free plans?
Ahrefs: Yes. Ubersuggest: Yes.
Who makes Ahrefs?
Ahrefs is made by Ahrefs, based in Singapore.
Who makes Ubersuggest?
Ubersuggest is made by Neil Patel Digital, based in United States.
Which should I choose, Ahrefs or Ubersuggest?
Choose Ahrefs if you value strong backlink data and clean, fast interface. Choose Ubersuggest if you value very easy to use and cheap compared with big suites.