kitio.aiSurveyMonkey vs Novus
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Novus is completely free, while SurveyMonkey is freemium.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- AI survey creation
- 400+ templates
- Response analysis
- Research panel
- Integrations
- Admin and security controls
- One-command auto-instrumentation
- Daily Slack signals
- Goal tracking
- Session replay evidence
- AI agent conversation analytics
| Feature | SurveyMonkey | Novus |
|---|---|---|
| Best for | Survey builder that drafts questions with AI and templates | Product analytics agent that instruments your app from one command |
| Category | Data & analytics | Data & analytics |
| Pricing model | Freemium | Free |
| Starting price | See pricing page | Free |
| Free plan | Yes | Yes, fully free |
| Made by | SurveyMonkey | Pendo |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Novus is completely free, while SurveyMonkey is freemium.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Basic
Free
- Free to start
- Limited responses
Team Advantage
₹1,550/user/mo billed yearly
- Per user, 3+ users
- Unlimited surveys
- 50,000 responses per year
Team Premier
₹3,800/user/mo billed yearly
- Per user
- 100,000 responses per year
- Rule-based tagging
- Zoom integration
Prices in USD, checked Nov 5, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
SurveyMonkey
- Large template library
- Free Basic plan
- Unlimited surveys on team plans
- Extra responses cost more
- Audience responses are sold separately
- Prices shown in rupees to Indian visitors
Novus
- No manual event tagging
- Insights delivered where the team works
- Backs findings with session replays
- Still in open beta
- Needs repository access
- Pricing after beta not announced
Which one should you choose?
Choose SurveyMonkey if you want:
- Large template library
- Free Basic plan
- Unlimited surveys on team plans
Watch out: extra responses cost more.
Choose Novus if you want:
- No manual event tagging
- Insights delivered where the team works
- Backs findings with session replays
Watch out: still in open beta.
SurveyMonkey vs Novus FAQ
What is the difference between SurveyMonkey and Novus?
SurveyMonkey: Survey builder that drafts questions with AI and templates. Novus: Product analytics agent that instruments your app from one command. Both are data & analytics tools.
Is SurveyMonkey or Novus cheaper?
Novus is completely free, while SurveyMonkey is freemium.
Do SurveyMonkey and Novus have free plans?
SurveyMonkey: Yes. Novus: Yes, fully free.
Who makes SurveyMonkey?
SurveyMonkey is made by SurveyMonkey, based in United States.
Who makes Novus?
Novus is made by Pendo, based in United States.
Which should I choose, SurveyMonkey or Novus?
Choose SurveyMonkey if you value large template library and free basic plan. Choose Novus if you value no manual event tagging and insights delivered where the team works.