kitio.aiOmnisend vs Maverick
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Omnisend has the lower starting price: about $16 a month, against $300 for Maverick.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Ecommerce automations
- AI email writer
- Signup forms and popups
- Product recommendations
- Revenue reports
- AI personalized videos
- Email and SMS delivery
- Branded landing pages
- Inbox placement optimizer
- Klaviyo integration
| Feature | Omnisend | Maverick |
|---|---|---|
| Best for | Ecommerce email and SMS marketing with AI content tools | AI personalized videos for ecommerce email and SMS flows |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $16/mo | $300/mo |
| Free plan | Yes | No, 30-day trial |
| Made by | Omnisend | The Maverick Lab |
| Based in | Lithuania | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Omnisend has the lower starting price: about $16 a month, against $300 for Maverick.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- 250 contacts
- 500 emails per month
- 500 web push notifications
Standard
$16/mo
- 500 contacts (price scales)
- 6,000 emails per month
- Unlimited web push
- Omnisend Agent: forms and chat
Pro
$59/mo
- 2,500 contacts (price scales)
- Unlimited emails
- SMS from $0.007
- Advanced reporting
2 plans
Starter
$300/mo
- Up to 5,000 video sends a month
- Branded landing pages
- Extra flows $100/mo each
Pro
Custom
- 5,001+ video sends a month
- 2 video flows included
- Email and SMS delivery
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Omnisend
- Easy ecommerce setup
- Good value versus Klaviyo
- Responsive support
- Fewer advanced analytics
- SMS costs extra in some regions
Maverick
- 30-day free trial
- Month-to-month, cancel anytime
- Setup handled for you
- Starts at $300 a month
- Extra video flows cost more
- Best fit for Klaviyo users
Which one should you choose?
Choose Omnisend if you want:
- Easy ecommerce setup
- Good value versus Klaviyo
- Responsive support
Watch out: fewer advanced analytics.
Choose Maverick if you want:
- 30-day free trial
- Month-to-month, cancel anytime
- Setup handled for you
Watch out: starts at $300 a month.
Omnisend vs Maverick FAQ
What is the difference between Omnisend and Maverick?
Omnisend: Ecommerce email and SMS marketing with AI content tools. Maverick: AI personalized videos for ecommerce email and SMS flows. Both are marketing tools.
Is Omnisend or Maverick cheaper?
Omnisend has the lower starting price: about $16 a month, against $300 for Maverick.
Do Omnisend and Maverick have free plans?
Omnisend: Yes. Maverick: No, 30-day trial.
Who makes Omnisend?
Omnisend is made by Omnisend, based in Lithuania.
Who makes Maverick?
Maverick is made by The Maverick Lab, based in United States.
Which should I choose, Omnisend or Maverick?
Choose Omnisend if you value easy ecommerce setup and good value versus klaviyo. Choose Maverick if you value 30-day free trial and month-to-month, cancel anytime.