kitio.aiNosto vs Gengage
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Nosto starts at See pricing page and Gengage starts at $39/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Personalised recommendations
- AI site search
- Category merchandising
- A/B testing
- UGC galleries
- Product question answering
- Product comparison
- Shopper needs discovery
- Holdout revenue measurement
- Managed enterprise service
| Feature | Nosto | Gengage |
|---|---|---|
| Best for | AI commerce experience platform for search, recommendations and merchandising | AI shopping assistant that answers product questions on store pages |
| Category | Legal, finance & HR | Legal, finance & HR |
| Pricing model | Paid | Paid |
| Starting price | See pricing page | $39/mo |
| Free plan | No | No |
| Made by | Nosto | Gengage |
| Based in | Finland | Türkiye |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
Nosto starts at See pricing page and Gengage starts at $39/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
$39/mo
- 100 conversations a month
- First month $1
Growth
$89/mo
- 300 conversations a month
- First month $1
Pro
$499/mo
- 2,000 conversations a month
- First month $1
Enterprise
From $1,900/mo
- 5,000+ conversations a month
- Monthly development hours
- Managed service
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Nosto
- Many personalisation tools in one
- Works with major platforms
- Merchandiser-friendly controls
- Pricing not public
- Needs traffic to learn well
- Can overlap with other apps
Gengage
- First month costs $1
- Proven on large retail sites
- Pricing counts daily conversations, not messages
- Starter allows only 100 conversations
- Big jump in price to Pro
- Overage terms need a sales contact
Which one should you choose?
Choose Nosto if you want:
- Many personalisation tools in one
- Works with major platforms
- Merchandiser-friendly controls
Watch out: pricing not public.
Choose Gengage if you want:
- First month costs $1
- Proven on large retail sites
- Pricing counts daily conversations, not messages
Watch out: starter allows only 100 conversations.
Nosto vs Gengage FAQ
What is the difference between Nosto and Gengage?
Nosto: AI commerce experience platform for search, recommendations and merchandising. Gengage: AI shopping assistant that answers product questions on store pages. Both are legal, finance & hr tools.
Is Nosto or Gengage cheaper?
Nosto starts at See pricing page and Gengage starts at $39/mo. Check both pricing pages for current plans.
Do Nosto and Gengage have free plans?
Nosto: No. Gengage: No.
Who makes Nosto?
Nosto is made by Nosto, based in Finland.
Who makes Gengage?
Gengage is made by Gengage, based in Türkiye.
Which should I choose, Nosto or Gengage?
Choose Nosto if you value many personalisation tools in one and works with major platforms. Choose Gengage if you value first month costs $1 and proven on large retail sites.