Klaviyo vs Tomi.ai
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Klaviyo starts at $20/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email and SMS campaigns
- Automated flows
- Predictive analytics
- AI campaign builder
- Shopify integration
- Visitor propensity scoring
- Predictive conversions
- Predictive lookalike audiences
- Inbound lead scoring
- Server-side tracking pixel
- Multitouch attribution
| Feature | Klaviyo | Tomi.ai |
|---|---|---|
| Best for | Email and SMS marketing for ecommerce with AI agents | Predictive lead scoring that feeds buyer signals into Meta and Google ads |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Paid |
| Starting price | $20/mo | See pricing page |
| Free plan | Yes | No |
| Made by | Klaviyo | Tomi.ai |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Klaviyo starts at $20/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Up to 250 active profiles
- 500 email sends/month
- $5 of mobile messages/month
- Built-in reporting
Email
$20/mo
- Starting price, scales with profiles
- Email marketing and flows
Email and SMS
$35/mo
- Starting price, scales with profiles
- Email plus SMS/MMS credits
3 plans
Starter
$3,000/mo billed yearly
- Up to 1M website visits
- Up to $50k/mo ad spend
- Predictive lookalike audiences
- Email support
Professional
$5,000/mo billed yearly
- Up to 3M website visits
- Up to 20K scored leads a month
- Inbound lead scoring
- Multitouch journeys
Enterprise
Custom
- Custom ML and mobile
- Unlimited scale
- Dedicated team
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Klaviyo
- Deep ecommerce data
- Strong automation
- Good AI features
- Costs climb with list size
- Overkill for non-ecommerce
Tomi.ai
- Scores anonymous visitors too
- Feeds signals straight to ad platforms
- Works with CRM sales data
- Starts at $3,000 a month
- Needs enough traffic for models to learn
- Sold through demos only
Which one should you choose?
Choose Klaviyo if you want:
- Deep ecommerce data
- Strong automation
- Good AI features
Watch out: costs climb with list size.
Choose Tomi.ai if you want:
- Scores anonymous visitors too
- Feeds signals straight to ad platforms
- Works with CRM sales data
Watch out: starts at $3,000 a month.
Klaviyo vs Tomi.ai FAQ
What is the difference between Klaviyo and Tomi.ai?
Klaviyo: Email and SMS marketing for ecommerce with AI agents. Tomi.ai: Predictive lead scoring that feeds buyer signals into Meta and Google ads. Both are marketing tools.
Is Klaviyo or Tomi.ai cheaper?
Klaviyo starts at $20/mo and Tomi.ai starts at See pricing page. Check both pricing pages for current plans.
Do Klaviyo and Tomi.ai have free plans?
Klaviyo: Yes. Tomi.ai: No.
Who makes Klaviyo?
Klaviyo is made by Klaviyo, based in United States.
Who makes Tomi.ai?
Tomi.ai is made by Tomi.ai.
Which should I choose, Klaviyo or Tomi.ai?
Choose Klaviyo if you value deep ecommerce data and strong automation. Choose Tomi.ai if you value scores anonymous visitors too and feeds signals straight to ad platforms.