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CompareKlaviyo vs AWeber

Klaviyo vs AWeber

A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Klaviyo starts at $20/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.

Klaviyo

Email and SMS marketing for ecommerce with AI agents

Freemium · $20/mo
Visit Klaviyo Details
AWeber

Email marketing for small businesses with AI writing helpers

Freemium
Visit AWeber Details
VS

At a glance

Klaviyo
AWeber

Best for

Email and SMS marketing for ecommerce with AI agents
Email marketing for small businesses with AI writing helpers

Category

Marketing
Marketing

Pricing model

Freemium
Freemium

Starting price

$20/mo
See pricing page

Free plan

Yes
Yes

Made by

Klaviyo
AWeber

Based in

United States
United States

Rating

No ratings yet
No ratings yet

Key features

  • Email and SMS campaigns
  • Automated flows
  • Predictive analytics
  • AI campaign builder
  • Shopify integration
  • AI writing assistant
  • AI page builder
  • AI signup form builder
  • Email automation
  • Web push notifications
  • Link in bio page
Klaviyo compared with AWeber
FeatureKlaviyoAWeber
Best forEmail and SMS marketing for ecommerce with AI agentsEmail marketing for small businesses with AI writing helpers
CategoryMarketingMarketing
Pricing modelFreemiumFreemium
Starting price$20/moSee pricing page
Free planYesYes
Made byKlaviyoAWeber
Based inUnited StatesUnited States
RatingNo ratings yetNo ratings yet
Key features
  • Email and SMS campaigns
  • Automated flows
  • Predictive analytics
  • AI campaign builder
  • Shopify integration
  • AI writing assistant
  • AI page builder
  • AI signup form builder
  • Email automation
  • Web push notifications
  • Link in bio page

Pricing compared

Klaviyo starts at $20/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.

Klaviyo
AWeber

Free plan

Yes
Yes

Cheapest paid plan

$20/mo · Email
Not listed

Top plan

$35/mo · Email and SMS
–

Free trial

–
–

3 plans

  • Free

    Free

    • Up to 250 active profiles
    • 500 email sends/month
    • $5 of mobile messages/month
    • Built-in reporting
  • Email

    $20/mo

    • Starting price, scales with profiles
    • Email marketing and flows
  • Email and SMS

    $35/mo

    • Starting price, scales with profiles
    • Email plus SMS/MMS credits
Klaviyo pricing

Plans

Freemium. The plan breakdown isn't listed yet.
AWeber pricing

Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.

Pros and cons

Klaviyo

  • Deep ecommerce data
  • Strong automation
  • Good AI features
  • Costs climb with list size
  • Overkill for non-ecommerce

AWeber

  • Free plan available
  • Several AI helpers for copy and pages
  • Done-for-you setup option
  • Price rises with subscriber count
  • Lite plan allows only one list
  • Pricing table is hard to read at a glance

Which one should you choose?

Choose Klaviyo if you want:

  • Deep ecommerce data
  • Strong automation
  • Good AI features

Watch out: costs climb with list size.

Choose AWeber if you want:

  • Free plan available
  • Several AI helpers for copy and pages
  • Done-for-you setup option

Watch out: price rises with subscriber count.

Klaviyo vs AWeber FAQ

What is the difference between Klaviyo and AWeber?

Klaviyo: Email and SMS marketing for ecommerce with AI agents. AWeber: Email marketing for small businesses with AI writing helpers. Both are marketing tools.

Is Klaviyo or AWeber cheaper?

Klaviyo starts at $20/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.

Do Klaviyo and AWeber have free plans?

Klaviyo: Yes. AWeber: Yes.

Who makes Klaviyo?

Klaviyo is made by Klaviyo, based in United States.

Who makes AWeber?

AWeber is made by AWeber, based in United States.

Which should I choose, Klaviyo or AWeber?

Choose Klaviyo if you value deep ecommerce data and strong automation. Choose AWeber if you value free plan available and several ai helpers for copy and pages.

More comparisons

Klaviyo alternatives

  • Klaviyo vs Omnisend
  • Klaviyo vs Brevo
  • Klaviyo vs Acoustic
  • Klaviyo vs Maverick
  • Klaviyo vs SwiftERM

AWeber alternatives

  • AWeber vs Mailchimp
  • AWeber vs MailerLite
  • AWeber vs ClickFunnels
  • AWeber vs Hostinger Reach
  • AWeber vs Minutemailer

Compare Klaviyo with another tool

First tool
Klaviyo
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