Mailchimp vs AWeber
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Mailchimp starts at $13/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Email templates
- Customer journeys
- Intuit Assist AI
- Landing pages
- SMS marketing
- AI writing assistant
- AI page builder
- AI signup form builder
- Email automation
- Web push notifications
- Link in bio page
| Feature | Mailchimp | AWeber |
|---|---|---|
| Best for | Email marketing and automation with Intuit Assist AI | Email marketing for small businesses with AI writing helpers |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $13/mo | See pricing page |
| Free plan | Yes | Yes |
| Made by | Intuit | AWeber |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Mailchimp starts at $13/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Up to 250 contacts
- 500 sends/mo (250/day)
- 1 seat
Essentials
$13/mo
- Starting price, scales with contacts
- Sends up to 10x contacts
- 3 seats
Standard
$20/mo
- Starting price, scales with contacts
- Generative AI and enhanced automations
- Sends up to 12x contacts, 5 seats
Premium
$350/mo
- Starting price, scales with contacts
- Predictive segmentation
- Sends up to 15x contacts, unlimited seats
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mailchimp
- Very well known and easy to start
- Many integrations
- Good templates
- Small free plan
- Price rises quickly with contacts
AWeber
- Free plan available
- Several AI helpers for copy and pages
- Done-for-you setup option
- Price rises with subscriber count
- Lite plan allows only one list
- Pricing table is hard to read at a glance
Which one should you choose?
Choose Mailchimp if you want:
- Very well known and easy to start
- Many integrations
- Good templates
Watch out: small free plan.
Choose AWeber if you want:
- Free plan available
- Several AI helpers for copy and pages
- Done-for-you setup option
Watch out: price rises with subscriber count.
Mailchimp vs AWeber FAQ
What is the difference between Mailchimp and AWeber?
Mailchimp: Email marketing and automation with Intuit Assist AI. AWeber: Email marketing for small businesses with AI writing helpers. Both are marketing tools.
Is Mailchimp or AWeber cheaper?
Mailchimp starts at $13/mo and AWeber starts at See pricing page. Check both pricing pages for current plans.
Do Mailchimp and AWeber have free plans?
Mailchimp: Yes. AWeber: Yes.
Who makes Mailchimp?
Mailchimp is made by Intuit, based in United States.
Who makes AWeber?
AWeber is made by AWeber, based in United States.
Which should I choose, Mailchimp or AWeber?
Choose Mailchimp if you value very well known and easy to start and many integrations. Choose AWeber if you value free plan available and several ai helpers for copy and pages.