kitio.aiHootsuite vs Ocoya
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Ocoya has the lower starting price: about $29 a month, against $99 for Hootsuite.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Content calendar
- OwlyWriter AI
- Unified inbox
- Social listening
- Analytics reports
- AI copywriting
- Design studio
- Video generation
- Social scheduler
- MCP server
| Feature | Hootsuite | Ocoya |
|---|---|---|
| Best for | Social media management with AI writing and listening | AI social content creation, design and scheduling for teams |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | $99/mo | $29/mo |
| Free plan | No, 14-day trial | No, 7-day trial |
| Made by | Hootsuite | Ocoya |
| Based in | Canada | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Ocoya has the lower starting price: about $29 a month, against $99 for Hootsuite.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Standard
$99/mo
- Per user, billed annually
- Up to 10 social accounts
- Unlimited scheduling and AI posts
Professional
$199/mo
- Per user, billed annually
- Unlimited social accounts
- Automated inbox replies
- Custom reports
Advanced
$399/mo
- Per user, billed annually
- Content approvals
- Message routing
- Team performance metrics
Enterprise
Contact sales
- Custom pricing
- Enterprise solutions
3 plans
Starter
$29/mo
- 1 user
- 5 social profiles
- 300 AI credits/mo
Team
$79/mo
- 5 users
- 20 social profiles
- 1,500 AI credits/mo
Agency
$199/mo
- 20 users
- 100 social profiles
- 5,000 AI credits/mo
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Hootsuite
- Supports all major networks
- Listening built in
- Strong team workflows
- Per-user pricing is high
- No free plan
Ocoya
- Creation and scheduling in one tool
- Includes several users
- Ecommerce integrations
- Shared credits run out
- Profile caps on Starter
Which one should you choose?
Choose Hootsuite if you want:
- Supports all major networks
- Listening built in
- Strong team workflows
Watch out: per-user pricing is high.
Choose Ocoya if you want:
- Creation and scheduling in one tool
- Includes several users
- Ecommerce integrations
Watch out: shared credits run out.
Hootsuite vs Ocoya FAQ
What is the difference between Hootsuite and Ocoya?
Hootsuite: Social media management with AI writing and listening. Ocoya: AI social content creation, design and scheduling for teams. Both are marketing tools.
Is Hootsuite or Ocoya cheaper?
Ocoya has the lower starting price: about $29 a month, against $99 for Hootsuite.
Do Hootsuite and Ocoya have free plans?
Hootsuite: No, 14-day trial. Ocoya: No, 7-day trial.
Who makes Hootsuite?
Hootsuite is made by Hootsuite, based in Canada.
Who makes Ocoya?
Ocoya is made by Ocoya.
Which should I choose, Hootsuite or Ocoya?
Choose Hootsuite if you value supports all major networks and listening built in. Choose Ocoya if you value creation and scheduling in one tool and includes several users.