kitio.aiHiChat vs Todook
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. HiChat has the lower starting price: about $99 a month, against $129 for Todook.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- WhatsApp, web and Instagram channels
- AI digital employee
- Built-in CRM
- Human handoff with context
- Appointment scheduling
- Implementation service
- WhatsApp AI chatbot
- Instagram and Facebook automation
- Workflow setup support
- API connectors
- Industry solutions
- Partner program
| Feature | HiChat | Todook |
|---|---|---|
| Best for | Customer service with AI digital employees and a built-in CRM | WhatsApp, Instagram and Facebook AI chatbot for customer support |
| Category | Customer support | Customer support |
| Pricing model | Paid | Free trial |
| Starting price | $99/mo | $129/mo |
| Free plan | No | No, 14-day trial |
| Made by | HiChat | Todook |
| Based in | Argentina | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
HiChat has the lower starting price: about $99 a month, against $129 for Todook.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Standard
$129/mo
- 2 channels, 100 users
- Unlimited contacts
- 1 hour of support per month
Premium
$199/mo
- 4 channels, 100 users
- 5 support hours per month
- API connectors
Enterprise
$399/mo
- Up to 10 support hours per month
- Higher channel count
Enterprise Plus
Contact sales
- Customised solution
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
HiChat
- Hands off to humans with conversation history
- Covers WhatsApp, web and Instagram
- Spanish and English interface
- Optional setup costs USD 3,000 to 5,000
- No free plan listed
- Mostly aimed at Spanish-speaking businesses
Todook
- Covers several messaging channels
- Includes managed workflow setup
- 14-day trial without a card
- Starts at $129 a month
- Support hours are limited per plan
- Setup takes one to three weeks
Which one should you choose?
Choose HiChat if you want:
- Hands off to humans with conversation history
- Covers WhatsApp, web and Instagram
- Spanish and English interface
Watch out: optional setup costs usd 3,000 to 5,000.
Choose Todook if you want:
- Covers several messaging channels
- Includes managed workflow setup
- 14-day trial without a card
Watch out: starts at $129 a month.
HiChat vs Todook FAQ
What is the difference between HiChat and Todook?
HiChat: Customer service with AI digital employees and a built-in CRM. Todook: WhatsApp, Instagram and Facebook AI chatbot for customer support. Both are customer support tools.
Is HiChat or Todook cheaper?
HiChat has the lower starting price: about $99 a month, against $129 for Todook.
Do HiChat and Todook have free plans?
HiChat: No. Todook: No, 14-day trial.
Who makes HiChat?
HiChat is made by HiChat, based in Argentina.
Who makes Todook?
Todook is made by Todook.
Which should I choose, HiChat or Todook?
Choose HiChat if you value hands off to humans with conversation history and covers whatsapp, web and instagram. Choose Todook if you value covers several messaging channels and includes managed workflow setup.