kitio.aiClay vs Regie.ai
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Regie.ai has the lower starting price: about $49 a month, against $185 for Clay.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Waterfall enrichment
- Claygent research agent
- Signal-based tables
- CRM and sequencer sync
- AI message writing
- AI research agents
- AI-written sequences
- Parallel dialer
- Sales engagement integrations
- Self-serve plans
| Feature | Clay | Regie.ai |
|---|---|---|
| Best for | Data enrichment and AI research for outbound GTM workflows | AI prospecting agents with a parallel dialer and sequences |
| Category | Sales | Sales |
| Pricing model | Freemium | Freemium |
| Starting price | $185/mo | $49/mo |
| Free plan | Yes | Yes |
| Made by | Clay | Regie.ai |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Regie.ai has the lower starting price: about $49 a month, against $185 for Clay.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Try enrichment workflows
- No phone number enrichment
Launch
$185/mo
- From 15K actions per month
- From 2.5K data credits per month
- Phone enrichment and signals
Growth
$495/mo
- From 40K actions per month
- From 6K data credits per month
- CRM and warehouse auto-sync
- Any HTTP API integration
4 plans
Free
Free
- 250 one-time credits per person
- Up to 10 people
- Built-in CRM or connect yours
Pro
$49/mo
- 5,000 credits a month
- Power dialer with local numbers
- For one person
Team
$150/mo
- Per seat, 2 seats minimum
- 15,000 credits per seat/mo
- Shared CRM and credit pool
Enterprise
Custom
- Custom pricing
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Clay
- Huge range of data sources
- Very flexible workflows
- Strong community templates
- Steep learning curve
- Credit costs are hard to predict
Regie.ai
- Agents plus dialer in one tool
- Now has a self-serve plan
- Works with existing SEPs
- Enterprise tier is costly
- Credit limits on free and Pro
Which one should you choose?
Choose Clay if you want:
- Huge range of data sources
- Very flexible workflows
- Strong community templates
Watch out: steep learning curve.
Choose Regie.ai if you want:
- Agents plus dialer in one tool
- Now has a self-serve plan
- Works with existing SEPs
Watch out: enterprise tier is costly.
Clay vs Regie.ai FAQ
What is the difference between Clay and Regie.ai?
Clay: Data enrichment and AI research for outbound GTM workflows. Regie.ai: AI prospecting agents with a parallel dialer and sequences. Both are sales tools.
Is Clay or Regie.ai cheaper?
Regie.ai has the lower starting price: about $49 a month, against $185 for Clay.
Do Clay and Regie.ai have free plans?
Clay: Yes. Regie.ai: Yes.
Who makes Clay?
Clay is made by Clay, based in United States.
Who makes Regie.ai?
Regie.ai is made by Regie.ai, based in United States.
Which should I choose, Clay or Regie.ai?
Choose Clay if you value huge range of data sources and very flexible workflows. Choose Regie.ai if you value agents plus dialer in one tool and now has a self-serve plan.