kitio.aiClay vs Dux-Soup
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Dux-Soup has the lower starting price: about $55 a month, against $185 for Clay.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Waterfall enrichment
- Claygent research agent
- Signal-based tables
- CRM and sequencer sync
- AI message writing
- LinkedIn drip campaigns
- AI message personalization
- Profile engagement
- Reply inbox
- CRM integrations
- Desktop or cloud editions
| Feature | Clay | Dux-Soup |
|---|---|---|
| Best for | Data enrichment and AI research for outbound GTM workflows | LinkedIn outreach automation with AI-personalized messages |
| Category | Sales | Sales |
| Pricing model | Freemium | Paid |
| Starting price | $185/mo | $55/mo |
| Free plan | Yes | No |
| Made by | Clay | Dux-Soup |
| Based in | United States | United Kingdom |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
Dux-Soup has the lower starting price: about $55 a month, against $185 for Clay.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Try enrichment workflows
- No phone number enrichment
Launch
$185/mo
- From 15K actions per month
- From 2.5K data credits per month
- Phone enrichment and signals
Growth
$495/mo
- From 40K actions per month
- From 6K data credits per month
- CRM and warehouse auto-sync
- Any HTTP API integration
2 plans
STACKED local
$55/mo
- Per user
- Desktop app for Mac or Windows
- AI personalization
- Native integrations
STACKED cloud
$99/mo
- Per user
- Runs continuously in the cloud
- Security and account management
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Clay
- Huge range of data sources
- Very flexible workflows
- Strong community templates
- Steep learning curve
- Credit costs are hard to predict
Dux-Soup
- Long-running, widely used LinkedIn tool
- Many CRM and AI integrations
- Unlimited concurrent campaigns
- LinkedIn automation can risk account limits
- Local edition needs your computer on
- Priced per seat
Which one should you choose?
Choose Clay if you want:
- Huge range of data sources
- Very flexible workflows
- Strong community templates
Watch out: steep learning curve.
Choose Dux-Soup if you want:
- Long-running, widely used LinkedIn tool
- Many CRM and AI integrations
- Unlimited concurrent campaigns
Watch out: linkedin automation can risk account limits.
Clay vs Dux-Soup FAQ
What is the difference between Clay and Dux-Soup?
Clay: Data enrichment and AI research for outbound GTM workflows. Dux-Soup: LinkedIn outreach automation with AI-personalized messages. Both are sales tools.
Is Clay or Dux-Soup cheaper?
Dux-Soup has the lower starting price: about $55 a month, against $185 for Clay.
Do Clay and Dux-Soup have free plans?
Clay: Yes. Dux-Soup: No.
Who makes Clay?
Clay is made by Clay, based in United States.
Who makes Dux-Soup?
Dux-Soup is made by Dux-Soup, based in United Kingdom.
Which should I choose, Clay or Dux-Soup?
Choose Clay if you value huge range of data sources and very flexible workflows. Choose Dux-Soup if you value long-running, widely used linkedin tool and many crm and ai integrations.