kitio.aiBrand24 vs Syncly
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Syncly has the lower starting price: about $120 a month, against $249 for Brand24.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Mention tracking
- Sentiment analysis
- AI Brand Assistant
- Share of voice
- Spike alerts
- Social listening on video
- Competitive analysis
- AI video analysis
- Smart Query
- Ask Syncly reports
- Creator discovery
| Feature | Brand24 | Syncly |
|---|---|---|
| Best for | Media monitoring and AI brand insights for smaller teams | AI social listening and creator discovery for short video |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Free trial |
| Starting price | $249/mo | $120/mo |
| Free plan | No, 14-day trial | No, trial available |
| Made by | Brand24 | Syncly |
| Based in | Poland | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Syncly has the lower starting price: about $120 a month, against $249 for Brand24.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Individual
$249/mo
- 3 keywords
- 2K mentions per month
- 1 user, updates every 12h
Team
$349/mo
- 7 keywords
- 10K mentions per month
- Unlimited users, hourly updates
Pro
$499/mo
- 12 keywords
- 40K mentions per month
- Real-time updates
- Priority support
Business
$699/mo
- 25 keywords
- 100K mentions per month
Enterprise
From $1,499/mo
- Custom keyword count
- Custom mentions limit
3 plans
Trial
Free
- 1 custom query
- 100 most recent posts
- 1 shortlist
Basic
$120/mo
- 100 most recent posts
- 200 creator exports per month
- 3 shortlists
Enterprise
Contact sales
- 500+ creators per search
- 1,000+ monthly exports
- Multiple seats
- 24/7 priority support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Brand24
- Affordable listening
- Easy setup
- Useful AI summaries
- Smaller data reach than enterprise tools
- Mention caps per plan
Syncly
- Reads video content, not just captions
- Plain-language queries, no Boolean
- MCP connector for AI assistants
- Listed plans cover creator discovery only
- Social listening needs a sales call
- Basic plan limits exports
Which one should you choose?
Choose Brand24 if you want:
- Affordable listening
- Easy setup
- Useful AI summaries
Watch out: smaller data reach than enterprise tools.
Choose Syncly if you want:
- Reads video content, not just captions
- Plain-language queries, no Boolean
- MCP connector for AI assistants
Watch out: listed plans cover creator discovery only.
Brand24 vs Syncly FAQ
What is the difference between Brand24 and Syncly?
Brand24: Media monitoring and AI brand insights for smaller teams. Syncly: AI social listening and creator discovery for short video. Both are marketing tools.
Is Brand24 or Syncly cheaper?
Syncly has the lower starting price: about $120 a month, against $249 for Brand24.
Do Brand24 and Syncly have free plans?
Brand24: No, 14-day trial. Syncly: No, trial available.
Who makes Brand24?
Brand24 is made by Brand24, based in Poland.
Who makes Syncly?
Syncly is made by Syncly.
Which should I choose, Brand24 or Syncly?
Choose Brand24 if you value affordable listening and easy setup. Choose Syncly if you value reads video content, not just captions and plain-language queries, no boolean.