kitio.aiLumen by Talkwalker vs Syncly
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Lumen by Talkwalker starts at See pricing page and Syncly starts at $120/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Social and news monitoring
- Image and logo recognition
- Sentiment analysis
- Crisis alerts
- Trend detection
- Social listening on video
- Competitive analysis
- AI video analysis
- Smart Query
- Ask Syncly reports
- Creator discovery
| Feature | Lumen by Talkwalker | Syncly |
|---|---|---|
| Best for | Social listening and consumer intelligence, now part of Hootsuite | AI social listening and creator discovery for short video |
| Category | Marketing | Marketing |
| Pricing model | Paid | Free trial |
| Starting price | See pricing page | $120/mo |
| Free plan | No | No, trial available |
| Made by | Hootsuite | Syncly |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
|
|
Pricing compared
Lumen by Talkwalker starts at See pricing page and Syncly starts at $120/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Trial
Free
- 1 custom query
- 100 most recent posts
- 1 shortlist
Basic
$120/mo
- 100 most recent posts
- 200 creator exports per month
- 3 shortlists
Enterprise
Contact sales
- 500+ creators per search
- 1,000+ monthly exports
- Multiple seats
- 24/7 priority support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Lumen by Talkwalker
- Strong visual recognition
- Wide source coverage
- Many languages
- Enterprise pricing
- Complex query setup
Syncly
- Reads video content, not just captions
- Plain-language queries, no Boolean
- MCP connector for AI assistants
- Listed plans cover creator discovery only
- Social listening needs a sales call
- Basic plan limits exports
Which one should you choose?
Choose Lumen by Talkwalker if you want:
- Strong visual recognition
- Wide source coverage
- Many languages
Watch out: enterprise pricing.
Choose Syncly if you want:
- Reads video content, not just captions
- Plain-language queries, no Boolean
- MCP connector for AI assistants
Watch out: listed plans cover creator discovery only.
Lumen by Talkwalker vs Syncly FAQ
What is the difference between Lumen by Talkwalker and Syncly?
Lumen by Talkwalker: Social listening and consumer intelligence, now part of Hootsuite. Syncly: AI social listening and creator discovery for short video. Both are marketing tools.
Is Lumen by Talkwalker or Syncly cheaper?
Lumen by Talkwalker starts at See pricing page and Syncly starts at $120/mo. Check both pricing pages for current plans.
Do Lumen by Talkwalker and Syncly have free plans?
Lumen by Talkwalker: No. Syncly: No, trial available.
Who makes Lumen by Talkwalker?
Lumen by Talkwalker is made by Hootsuite.
Who makes Syncly?
Syncly is made by Syncly.
Which should I choose, Lumen by Talkwalker or Syncly?
Choose Lumen by Talkwalker if you value strong visual recognition and wide source coverage. Choose Syncly if you value reads video content, not just captions and plain-language queries, no boolean.