kitio.aiBrainsight vs Visual Sitemaps
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Brainsight starts at See pricing page and Visual Sitemaps starts at $29/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Predictive attention heatmaps
- Attention and clarity scores
- Video and scroll heatmaps
- AI creative audits
- Figma plugin
- API
- Visual sitemap generation
- AI-optimized maps
- Page screenshots
- Content and SEO planner
- Competitor tracking
- PDF and CSV reports
| Feature | Brainsight | Visual Sitemaps |
|---|---|---|
| Best for | Predictive eye-tracking heatmaps to pretest ads and UX designs | Visual sitemaps of any site with AI audits for SEO and UX |
| Category | Marketing | Marketing |
| Pricing model | Free trial | Freemium |
| Starting price | See pricing page | $29/mo |
| Free plan | No, trial available | Yes |
| Made by | Brainsight | Visual Sitemaps |
| Based in | Netherlands | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Brainsight starts at See pricing page and Visual Sitemaps starts at $29/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Team
€229/mo
- 5 users, 1 workspace
- 500 image heatmaps a month
- Attention and clarity scores
Business
€449/mo
- 10 users, 3 workspaces
- 1,500 image and 20 video heatmaps
- Figma plugin and API
Agency
€899/mo
- More users and usage
- Video brand tracking
- Dedicated support
Enterprise
Contact sales
- Enterprise scale
- Custom API solutions
4 plans
Free
Free
- 25 pages per month
- Screenshot export
- AI maps with your own key
Mini
$29/mo
- 1,500 pages per month
- 1 AI optimized map
- Content and SEO planner
Pro
$99/mo
- 4,000 pages per month
- 30 AI optimized maps
- 100 maps with your own key
Team
$399/mo
- 25,000 pages per month
- 150 AI optimized maps
- 4,000 page maps
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Brainsight
- Tests creative without live research
- Covers ads, video and websites
- Figma plugin fits design workflows
- Priced in euros and costly for small teams
- Video heatmaps start on Business
- Predictions are estimates, not real gaze data
Visual Sitemaps
- Free plan with 25 pages monthly
- Bring-your-own-key AI option
- Covers private sites too
- Page limits restrict large sites
- Pro and Team plans are pricey
- AI maps are capped per plan
Which one should you choose?
Choose Brainsight if you want:
- Tests creative without live research
- Covers ads, video and websites
- Figma plugin fits design workflows
Watch out: priced in euros and costly for small teams.
Choose Visual Sitemaps if you want:
- Free plan with 25 pages monthly
- Bring-your-own-key AI option
- Covers private sites too
Watch out: page limits restrict large sites.
Brainsight vs Visual Sitemaps FAQ
What is the difference between Brainsight and Visual Sitemaps?
Brainsight: Predictive eye-tracking heatmaps to pretest ads and UX designs. Visual Sitemaps: Visual sitemaps of any site with AI audits for SEO and UX. Both are marketing tools.
Is Brainsight or Visual Sitemaps cheaper?
Brainsight starts at See pricing page and Visual Sitemaps starts at $29/mo. Check both pricing pages for current plans.
Do Brainsight and Visual Sitemaps have free plans?
Brainsight: No, trial available. Visual Sitemaps: Yes.
Who makes Brainsight?
Brainsight is made by Brainsight, based in Netherlands.
Who makes Visual Sitemaps?
Visual Sitemaps is made by Visual Sitemaps.
Which should I choose, Brainsight or Visual Sitemaps?
Choose Brainsight if you value tests creative without live research and covers ads, video and websites. Choose Visual Sitemaps if you value free plan with 25 pages monthly and bring-your-own-key ai option.