kitio.aiAdded Nov 5, 2026
Ortto
FreemiumMarketing automation platform with AI segments, scoring and copy help
What is Ortto?
Ortto is a marketing automation platform that combines customer data, email, SMS, push and live chat with built-in AI. Marketing teams use the AI to build audience filters from plain language, score leads, write subject lines and suggest chat replies.
AI filters turn a typed or spoken request such as people in Europe into a segment rule. AI decision shapes judge how well each contact fits a journey's criteria, AI enrichment scores leads and suggests next steps like email drafts or Slack alerts, and the subject line tool predicts open rates before you send.
In the Talk inbox, suggested replies come from your website, help docs and past tickets, and you can train a custom model on that content. An MCP server lets assistants such as ChatGPT and Claude access your Ortto audiences and campaign data.
Features
- Natural-language audience filters
- AI lead scoring and enrichment
- Subject line open-rate prediction
- Suggested live chat replies
- MCP server for AI assistants
Tags
Releases
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Organization
Ortto
🇦🇺 Australia
Listed by kitio.ai · unverified owner
Pricing
- Pricing model
- Freemium
- Paid options from
- Not listed
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Pros and cons
Pros
- AI built into everyday marketing tasks
- Customer data and messaging in one tool
- Connects to ChatGPT and Claude via MCP
Cons
- Pricing not shown on the AI page
- Many features to learn for small teams
- Demo-led sales for larger plans
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Q&A
What is Ortto?
Ortto is a marketing automation platform that combines customer data, email, SMS, push and live chat with built-in AI. Marketing teams use the AI to build audience filters from plain language, score leads, write subject lines and suggest chat replies.
Can Ortto connect to ChatGPT or Claude?
Yes. Ortto's MCP server gives AI assistants like ChatGPT and Claude secure access to your customer data, audiences and campaign insights.
Can Ortto's chat suggestions use my own help content?
Yes. You can train its Talk AI on your website, help documentation and past tickets so suggested replies match your content.
How much does Ortto cost?
Ortto is freemium.
Is there a free version of Ortto?
Yes. Ortto has a free plan, and paid plans add more usage and features.
What are the main features of Ortto?
Natural-language audience filters, AI lead scoring and enrichment, Subject line open-rate prediction, Suggested live chat replies, MCP server for AI assistants.
Who makes Ortto?
Ortto is made by Ortto.
What are the best alternatives to Ortto?
Popular alternatives include HubSpot Marketing Hub, Salesforce Marketing Cloud, Act-On.