kitio.aiAdded Oct 28, 2026
Mailchimp
Freemium · $13/moEmail marketing and automation with Intuit Assist AI
What is Mailchimp?
Mailchimp is an email marketing platform for small businesses with templates, automations, landing pages and SMS. Intuit Assist, its AI, writes emails, suggests send times and builds segments from customer data.
Users design emails with drag-and-drop templates, set up customer journeys and track opens, clicks and revenue. Integrations with Shopify, WooCommerce and QuickBooks bring in purchase data. Higher plans add predictive segments, A/B testing and advanced reporting. The free plan was reduced in 2026 to 250 contacts.
Features
- Email templates
- Customer journeys
- Intuit Assist AI
- Landing pages
- SMS marketing
Tags
Releases
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Mailchimp was added to the directory.
Organization
Intuit
🇺🇸 United States
Listed by kitio.ai · unverified owner
Pricing
- Pricing model
- Freemium
- Paid options from
- $13/mo
- Billing frequency
- Monthly
Mailchimp plans
Free
Free
- Up to 250 contacts
- 500 sends/mo (250/day)
- 1 seat
Essentials
$13/mo
- Starting price, scales with contacts
- Sends up to 10x contacts
- 3 seats
Standard
$20/mo
- Starting price, scales with contacts
- Generative AI and enhanced automations
- Sends up to 12x contacts, 5 seats
Premium
$350/mo
- Starting price, scales with contacts
- Predictive segmentation
- Sends up to 15x contacts, unlimited seats
Prices in USD, checked Oct 28, 2026. Plans change often, so confirm on the Mailchimp site.Official pricing
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Pros and cons
Pros
- Very well known and easy to start
- Many integrations
- Good templates
Cons
- Small free plan
- Price rises quickly with contacts
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Q&A
What is Mailchimp?
Mailchimp is an email marketing platform for small businesses with templates, automations, landing pages and SMS. Intuit Assist, its AI, writes emails, suggests send times and builds segments from customer data.
How much does Mailchimp cost?
Mailchimp is freemium, with paid plans from $13/mo.
Is there a free version of Mailchimp?
Yes. Mailchimp has a free plan, and paid plans add more usage and features.
What are the main features of Mailchimp?
Email templates, Customer journeys, Intuit Assist AI, Landing pages, SMS marketing.
Who makes Mailchimp?
Mailchimp is made by Intuit.
What are the best alternatives to Mailchimp?
Popular alternatives include MailerLite, ActiveCampaign, Mailmodo.