Semrush vs Scalenut
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Scalenut has the lower starting price: about $59 a month, against $139 for Semrush.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Keyword research
- Rank tracking
- Site audit
- Backlink analysis
- AI visibility tracking
- Keyword clustering
- Content briefs
- AI article writer
- Content optimizer
- AI search tracking
| Feature | Semrush | Scalenut |
|---|---|---|
| Best for | SEO, AI search visibility and competitor research in one suite | AI SEO content platform with AI search visibility tracking |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Free trial |
| Starting price | $139/mo | $59/mo |
| Free plan | Yes | No, 7-day trial |
| Made by | Semrush (Adobe) | Scalenut |
| Based in | United States | India |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Scalenut has the lower starting price: about $59 a month, against $139 for Semrush.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- 1 demo project
- 10 reports per day
- No credit card required
SEO
$139/mo
- 5 websites to monitor
- 500 keywords tracked daily
- Basic keyword and competitor research
Starter
$199/mo
- SEO + AI Search
- Keyword research and optimization
- AI visibility tracking
Pro+
$299/mo
- 15 websites to monitor
- 1,500 keywords tracked
- Historical SEO data
- Unlimited AI prompts tracked
Enterprise
Contact sales
- Custom limits
- Enterprise SEO and AI platform
4 plans
Starter
$59/mo
- Track up to 10 prompts
- ChatGPT and Google AIO
- 1 workspace
- 5 GEO articles/mo
Plus
$89/mo
- Track up to 25 prompts
- 2 workspaces
- Backlinks marketplace
- 30 GEO articles/mo
Professional
$199/mo
- Track up to 100 prompts
- Adds Perplexity tracking
- 7 AI agents
- 75 GEO articles/mo
VIP Service
Custom
- Expert-led services
- Free strategy call
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Semrush
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
- Expensive once you add users and toolkits
- Busy interface with a learning curve
Scalenut
- Planning, writing and scoring in one place
- Frequent discounts
- Includes AI visibility tracking
- Generated drafts can be generic
- Prompt tracking limits on Starter
Which one should you choose?
Choose Semrush if you want:
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
Watch out: expensive once you add users and toolkits.
Choose Scalenut if you want:
- Planning, writing and scoring in one place
- Frequent discounts
- Includes AI visibility tracking
Watch out: generated drafts can be generic.
Semrush vs Scalenut FAQ
What is the difference between Semrush and Scalenut?
Semrush: SEO, AI search visibility and competitor research in one suite. Scalenut: AI SEO content platform with AI search visibility tracking. Both are marketing tools.
Is Semrush or Scalenut cheaper?
Scalenut has the lower starting price: about $59 a month, against $139 for Semrush.
Do Semrush and Scalenut have free plans?
Semrush: Yes. Scalenut: No, 7-day trial.
Who makes Semrush?
Semrush is made by Semrush (Adobe), based in United States.
Who makes Scalenut?
Scalenut is made by Scalenut, based in India.
Which should I choose, Semrush or Scalenut?
Choose Semrush if you value very broad keyword and traffic database and covers seo, ads, content and social. Choose Scalenut if you value planning, writing and scoring in one place and frequent discounts.