kitio.aiSemrush vs Opinly
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Semrush starts at $139/mo and Opinly starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Keyword research
- Rank tracking
- Site audit
- Backlink analysis
- AI visibility tracking
- Site audit
- AI content generation and scheduling
- Keyword tracking
- Backlink exchange
- Competitor analytics
- CMS integrations
| Feature | Semrush | Opinly |
|---|---|---|
| Best for | SEO, AI search visibility and competitor research in one suite | Automated SEO platform for Google rankings and LLM visibility |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Freemium |
| Starting price | $139/mo | See pricing page |
| Free plan | Yes | Yes |
| Made by | Semrush (Adobe) | Opinly |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Both offer: Site audit.
Pricing compared
Semrush starts at $139/mo and Opinly starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- 1 demo project
- 10 reports per day
- No credit card required
SEO
$139/mo
- 5 websites to monitor
- 500 keywords tracked daily
- Basic keyword and competitor research
Starter
$199/mo
- SEO + AI Search
- Keyword research and optimization
- AI visibility tracking
Pro+
$299/mo
- 15 websites to monitor
- 1,500 keywords tracked
- Historical SEO data
- Unlimited AI prompts tracked
Enterprise
Contact sales
- Custom limits
- Enterprise SEO and AI platform
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Semrush
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
- Expensive once you add users and toolkits
- Busy interface with a learning curve
Opinly
- Free to start
- Covers Google and AI assistants
- Integrates with major CMSs and frameworks
- Pricing details aren't published
- Link exchanges carry SEO risk
- Automated content needs review
Which one should you choose?
Choose Semrush if you want:
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
Watch out: expensive once you add users and toolkits.
Choose Opinly if you want:
- Free to start
- Covers Google and AI assistants
- Integrates with major CMSs and frameworks
Watch out: pricing details aren't published.
Semrush vs Opinly FAQ
What is the difference between Semrush and Opinly?
Semrush: SEO, AI search visibility and competitor research in one suite. Opinly: Automated SEO platform for Google rankings and LLM visibility. Both are marketing tools.
Is Semrush or Opinly cheaper?
Semrush starts at $139/mo and Opinly starts at See pricing page. Check both pricing pages for current plans.
Do Semrush and Opinly have free plans?
Semrush: Yes. Opinly: Yes.
Who makes Semrush?
Semrush is made by Semrush (Adobe), based in United States.
Who makes Opinly?
Opinly is made by Opinly.
Which should I choose, Semrush or Opinly?
Choose Semrush if you value very broad keyword and traffic database and covers seo, ads, content and social. Choose Opinly if you value free to start and covers google and ai assistants.