Semrush vs Akkio
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Semrush starts at $139/mo and Akkio starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Keyword research
- Rank tracking
- Site audit
- Backlink analysis
- AI visibility tracking
- AI strategy chat
- Audience segmentation
- Media plan simulation
- One-click audience activation
- Propensity and media mix modeling
| Feature | Semrush | Akkio |
|---|---|---|
| Best for | SEO, AI search visibility and competitor research in one suite | AI platform that automates campaign workflows for media agencies |
| Category | Marketing | Marketing |
| Pricing model | Freemium | Paid |
| Starting price | $139/mo | See pricing page |
| Free plan | Yes | No |
| Made by | Semrush (Adobe) | Akkio |
| Based in | United States | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Semrush starts at $139/mo and Akkio starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
5 plans
Free
Free
- 1 demo project
- 10 reports per day
- No credit card required
SEO
$139/mo
- 5 websites to monitor
- 500 keywords tracked daily
- Basic keyword and competitor research
Starter
$199/mo
- SEO + AI Search
- Keyword research and optimization
- AI visibility tracking
Pro+
$299/mo
- 15 websites to monitor
- 1,500 keywords tracked
- Historical SEO data
- Unlimited AI prompts tracked
Enterprise
Contact sales
- Custom limits
- Enterprise SEO and AI platform
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Semrush
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
- Expensive once you add users and toolkits
- Busy interface with a learning curve
Akkio
- Covers planning through measurement
- Built for agency workflows
- Modeling tools without a data science team
- Custom pricing only
- Narrow focus on media agencies
- Demo required to get started
Which one should you choose?
Choose Semrush if you want:
- Very broad keyword and traffic database
- Covers SEO, ads, content and social
- Tracks brand mentions in AI answers
Watch out: expensive once you add users and toolkits.
Choose Akkio if you want:
- Covers planning through measurement
- Built for agency workflows
- Modeling tools without a data science team
Watch out: custom pricing only.
Semrush vs Akkio FAQ
What is the difference between Semrush and Akkio?
Semrush: SEO, AI search visibility and competitor research in one suite. Akkio: AI platform that automates campaign workflows for media agencies. Both are marketing tools.
Is Semrush or Akkio cheaper?
Semrush starts at $139/mo and Akkio starts at See pricing page. Check both pricing pages for current plans.
Do Semrush and Akkio have free plans?
Semrush: Yes. Akkio: No.
Who makes Semrush?
Semrush is made by Semrush (Adobe), based in United States.
Who makes Akkio?
Akkio is made by Akkio, based in United States.
Which should I choose, Semrush or Akkio?
Choose Semrush if you value very broad keyword and traffic database and covers seo, ads, content and social. Choose Akkio if you value covers planning through measurement and built for agency workflows.