kitio.aiPivony vs Zefi
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Pivony starts at $89/mo and Zefi starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Root cause analysis
- Review and ticket analysis
- Survey widget
- Voice and video feedback
- Ticket triage
- CRM integrations
- In-app NPS and CSAT surveys
- Feedback categorization
- AI assistant
- AI QA scorecards
- Smart alerts
- Workflow automation
| Feature | Pivony | Zefi |
|---|---|---|
| Best for | Voice-of-customer analytics with AI root cause analysis | AI-native voice-of-customer platform for CX and product teams |
| Category | Data & analytics | Data & analytics |
| Pricing model | Freemium | Paid |
| Starting price | $89/mo | See pricing page |
| Free plan | Yes | No |
| Made by | Pivony | Zefi |
| Based in | – | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Pivony starts at $89/mo and Zefi starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- 25 responses per month
- Written feedback widget
- Basic sentiment analysis
- Pivony watermark
Plus
$89/mo
- 1,500 responses per month
- Multilingual surveys
- Custom logo and colors
- Removable watermark
Pro
$179/mo
- 3,000 responses per month
- Voice and video feedback
- Full root cause analysis
Pro+
$379/mo
- 10,000 responses per month
- Autonomous action triggers
- Salesforce, Zendesk, HubSpot, Slack
- API access
Prices in USD, checked Oct 29, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Pivony
- Free quick scan and free survey tier
- Analyzes competitor reviews too
- Connects to common CRM and support tools
- Free tier allows only 25 responses a month
- Full analysis needs the Pro tier
- Response overage fees on paid plans
Zefi
- Combines surveys and support data
- AI categorizes unstructured feedback
- Alerts and workflows act on feedback
- Pricing not published on the homepage
- Aimed at established CX teams
- Sales call needed to get started
Which one should you choose?
Choose Pivony if you want:
- Free quick scan and free survey tier
- Analyzes competitor reviews too
- Connects to common CRM and support tools
Watch out: free tier allows only 25 responses a month.
Choose Zefi if you want:
- Combines surveys and support data
- AI categorizes unstructured feedback
- Alerts and workflows act on feedback
Watch out: pricing not published on the homepage.
Pivony vs Zefi FAQ
What is the difference between Pivony and Zefi?
Pivony: Voice-of-customer analytics with AI root cause analysis. Zefi: AI-native voice-of-customer platform for CX and product teams. Both are data & analytics tools.
Is Pivony or Zefi cheaper?
Pivony starts at $89/mo and Zefi starts at See pricing page. Check both pricing pages for current plans.
Do Pivony and Zefi have free plans?
Pivony: Yes. Zefi: No.
Who makes Pivony?
Pivony is made by Pivony.
Who makes Zefi?
Zefi is made by Zefi.
Which should I choose, Pivony or Zefi?
Choose Pivony if you value free quick scan and free survey tier and analyzes competitor reviews too. Choose Zefi if you value combines surveys and support data and ai categorizes unstructured feedback.