Mixpanel vs Page Pulse
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Mixpanel starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Funnels and retention
- AI report builder
- Session replay
- Warehouse sync
- Metric trees
- Visitor and conversion tracking
- Channel reports
- Automatic click tracking
- Heatmaps
- AI insights and page grading
| Feature | Mixpanel | Page Pulse |
|---|---|---|
| Best for | Event-based product analytics with AI-assisted queries | Website analytics with heatmaps and AI insights |
| Category | Data & analytics | Data & analytics |
| Pricing model | Freemium | Freemium |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | Yes |
| Made by | Mixpanel | Page Pulse |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Mixpanel starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
3 plans
Free
Free
- Unlimited seats
- Up to 1M events/month
- Funnels and retention
- 5 saved reports per seat
Growth
From $0, usage-based
- First 1M events free
- Up to 20M events/month
- Up to 500K session replays
- Unlimited saved reports
Enterprise
Custom
- Custom event volume
- Advanced security and support
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Mixpanel
- Fast, interactive reports
- Free plan covers many startups
- Warehouse-native options
- Needs careful event planning
- Advanced features cost more
Page Pulse
- Simpler than GA4
- Heatmaps and analytics together
- Free start without a card
- Pricing not visible on the page
- Few integrations listed
Which one should you choose?
Choose Mixpanel if you want:
- Fast, interactive reports
- Free plan covers many startups
- Warehouse-native options
Watch out: needs careful event planning.
Choose Page Pulse if you want:
- Simpler than GA4
- Heatmaps and analytics together
- Free start without a card
Watch out: pricing not visible on the page.
Mixpanel vs Page Pulse FAQ
What is the difference between Mixpanel and Page Pulse?
Mixpanel: Event-based product analytics with AI-assisted queries. Page Pulse: Website analytics with heatmaps and AI insights. Both are data & analytics tools.
Is Mixpanel or Page Pulse cheaper?
Mixpanel starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
Do Mixpanel and Page Pulse have free plans?
Mixpanel: Yes. Page Pulse: Yes.
Who makes Mixpanel?
Mixpanel is made by Mixpanel, based in United States.
Who makes Page Pulse?
Page Pulse is made by Page Pulse.
Which should I choose, Mixpanel or Page Pulse?
Choose Mixpanel if you value fast, interactive reports and free plan covers many startups. Choose Page Pulse if you value simpler than ga4 and heatmaps and analytics together.