kitio.aiAmplitude vs Page Pulse
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Amplitude starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
At a glance
Best for
Category
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- Funnels and retention charts
- Session replay
- AI analytics agents
- Experimentation
- Customer data platform
- Visitor and conversion tracking
- Channel reports
- Automatic click tracking
- Heatmaps
- AI insights and page grading
| Feature | Amplitude | Page Pulse |
|---|---|---|
| Best for | Product analytics platform with AI agents for insights | Website analytics with heatmaps and AI insights |
| Category | Data & analytics | Data & analytics |
| Pricing model | Freemium | Freemium |
| Starting price | See pricing page | See pricing page |
| Free plan | Yes | Yes |
| Made by | Amplitude | Page Pulse |
| Based in | United States | – |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Amplitude starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Free
Free
- Core product analytics
- No credit card required
Plus
From $0, usage-based
- First 2M events/month free
- Scale up to 70M events
- AI agents and MCP
- Custom events and formulas
Growth
Custom
- Event-based pricing
- Advanced behavioral exploration
- Monitoring and alerts
- 20K monthly session replays
Enterprise
Contact sales
- Unlimited projects per portfolio
- Data access controls
- 50K monthly session replays
- Advanced user management
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Amplitude
- Deep behavioral analytics
- Generous free plan
- Analytics and experiments together
- Event tracking setup takes effort
- Costs scale with event volume
Page Pulse
- Simpler than GA4
- Heatmaps and analytics together
- Free start without a card
- Pricing not visible on the page
- Few integrations listed
Which one should you choose?
Choose Amplitude if you want:
- Deep behavioral analytics
- Generous free plan
- Analytics and experiments together
Watch out: event tracking setup takes effort.
Choose Page Pulse if you want:
- Simpler than GA4
- Heatmaps and analytics together
- Free start without a card
Watch out: pricing not visible on the page.
Amplitude vs Page Pulse FAQ
What is the difference between Amplitude and Page Pulse?
Amplitude: Product analytics platform with AI agents for insights. Page Pulse: Website analytics with heatmaps and AI insights. Both are data & analytics tools.
Is Amplitude or Page Pulse cheaper?
Amplitude starts at See pricing page and Page Pulse starts at See pricing page. Check both pricing pages for current plans.
Do Amplitude and Page Pulse have free plans?
Amplitude: Yes. Page Pulse: Yes.
Who makes Amplitude?
Amplitude is made by Amplitude, based in United States.
Who makes Page Pulse?
Page Pulse is made by Page Pulse.
Which should I choose, Amplitude or Page Pulse?
Choose Amplitude if you value deep behavioral analytics and generous free plan. Choose Page Pulse if you value simpler than ga4 and heatmaps and analytics together.