kitio.aiMeltwater vs Reputation
A side-by-side look at pricing plans, free tiers, features, pros and cons, updated for 2026. Meltwater starts at See pricing page and Reputation starts at $80/mo. Check both pricing pages for current plans.
At a glance
Best for
Pricing model
Starting price
Free plan
Made by
Based in
Rating
Key features
- News and social monitoring
- AI coverage summaries
- Journalist database
- Influencer marketing
- Sentiment tracking
- AI review responses
- Reputation IQ assistant
- Business listings management
- Social publishing and listening
- Customer surveys
- Competitor insights
| Feature | Meltwater | Reputation |
|---|---|---|
| Best for | Media monitoring, social listening and PR tools with AI | Review, listings and social platform for multi-location brands, with AI |
| Category | Marketing | Marketing |
| Pricing model | Paid | Paid |
| Starting price | See pricing page | $80/mo |
| Free plan | No | No |
| Made by | Meltwater | Reputation |
| Based in | – | United States |
| Rating | No ratings yet | No ratings yet |
| Key features |
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Pricing compared
Meltwater starts at See pricing page and Reputation starts at $80/mo. Check both pricing pages for current plans.
Free plan
Cheapest paid plan
Top plan
Free trial
4 plans
Starter
Contact sales
- Media, social and AI intelligence
- Mira AI, alerts and reporting
- Pre-built dashboards
Pro
Contact sales
- Mira AI Advanced
- Competitive benchmarking
- Custom dashboards and reporting
Enterprise
Contact sales
- Influencer marketing
- API and MCP integrations
- Governance, workflows and permissions
Agency
Contact sales
- Manage multiple brands and clients
3 plans
Rep Core
$80/mo
- Per location
- Review management with AI replies
- Business listings and SEO
Rep Core + Pulse
$115/mo
- Per location
- Rep Score and journey insights
- Pulse analytics
- Basic surveys
Rep Core + Surveys
$150/mo
- Per location
- Six custom survey templates
- Everything in Pulse
Prices in USD, checked Oct 28, 2026 or later. Plans change often, so confirm on each tool's site before you buy.
Pros and cons
Meltwater
- Wide media coverage
- PR and social in one tool
- Good alerting
- Long annual contracts
- Pricing not transparent
Reputation
- Covers reviews, listings and social together
- Built for many locations
- Published per-location prices
- Per-location pricing adds up
- Plans require talking to sales
- More than a single-site business needs
Which one should you choose?
Choose Meltwater if you want:
- Wide media coverage
- PR and social in one tool
- Good alerting
Watch out: long annual contracts.
Choose Reputation if you want:
- Covers reviews, listings and social together
- Built for many locations
- Published per-location prices
Watch out: per-location pricing adds up.
Meltwater vs Reputation FAQ
What is the difference between Meltwater and Reputation?
Meltwater: Media monitoring, social listening and PR tools with AI. Reputation: Review, listings and social platform for multi-location brands, with AI. Both are marketing tools.
Is Meltwater or Reputation cheaper?
Meltwater starts at See pricing page and Reputation starts at $80/mo. Check both pricing pages for current plans.
Do Meltwater and Reputation have free plans?
Meltwater: No. Reputation: No.
Who makes Meltwater?
Meltwater is made by Meltwater.
Who makes Reputation?
Reputation is made by Reputation, based in United States.
Which should I choose, Meltwater or Reputation?
Choose Meltwater if you value wide media coverage and pr and social in one tool. Choose Reputation if you value covers reviews, listings and social together and built for many locations.